Director HIV Franchise Community Marketing

Gilead Sciences • Foster City, CA

22d

About The Position

At Gilead, we’re creating a healthier world for all people. For more than 35 years, we’ve tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer – working relentlessly to develop therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world’s biggest health challenges, and our mission requires collaboration, determination and a relentless drive to make a difference. Every member of Gilead’s team plays a critical role in the discovery and development of life-changing scientific innovations. Our employees are our greatest asset as we work to achieve our bold ambitions, and we’re looking for the next wave of passionate and ambitious people ready to make a direct impact. We believe every employee deserves a great leader. People Leaders are the cornerstone to the employee experience at Gilead and Kite. As a people leader now or in the future, you are the key driver in evolving our culture and creating an environment where every employee feels included, developed and empowered to fulfil their aspirations. Join Gilead and help create possible, together. Job Description Gilead's mission is to discover, develop, and deliver therapies that will improve the lives of patients with life-threatening illnesses worldwide. As a Director HIV Franchise Community Marketing , you will report to the Senior Director of Community and AHCP Marketing and will play a key role in developing the strategy and execution of marketing activities that engage community stakeholders to drive results across the HIV portfolio. You will partner closely with the US Treatment and Prevention marketing teams and Public Affairs and Medical Teams to ensure alignment and coordination of community marketing strategies and tactics.

Requirements

• Bachelor's Degree and Ten Years’ Experience or Masters' Degree and Eight Years’ Experience or PhD and Six Years’ Experience
• 10+ years of experience.
• A Bachelor’s degree in marketing or related fields is required, and an advanced degree such as an MBA is desirable.
• Extensive knowledge and experience in pharmaceutical marketing with experience in HIV is preferred.
• Must possess excellent strategic thinking skills to formulate, develop, and execute strategy.
• Organizational skill, including the ability to follow assignments through to completion (bias towards execution)
• Demonstrated ability to conceive, develop, and implement multi-dimensional marketing and business plans.
• Superior project management skills and effective management of multiple projects/priorities.
• Proven track record as an effective leader, coach, and internal consultant with a demonstrated ability to understand business requirements and turn that analysis into strategic solutions.
• Advanced management skills, including training, performance management, planning, prioritization, objective setting, recruitment and selection, meeting management, and plan execution.
• Experience managing cross-functional teams or work groups as well as direct reports.
• Excellent communication skills, highly competent presenter, able to gain credibility, engender trust and influence all levels, strong partnering skills, bias for action and tangible results.
• Established interpersonal skills with the ability to lead, interact with, focus, resolve conflict, and drive consensus among individuals from a variety of cultures and disciplines.
• Poses a strong executive presence with the ability to command respect through sound business judgment and clear decision-making.
• Ability to translate market research findings into actionable insights and tactical plans.
• Must be able to successfully perform complex budget management with an understanding of revenue forecasting.
• Successfully develop external relationships leading to brand advocacy.
• Create Inclusion - knowing the business value of diverse teams, modeling inclusion, and embedding the value of diversity in the way they manage their teams.
• Develop Talent - understand the skills, experience, aspirations, and potential of their employees and coach them on current performance and future potential. They ensure employees are receiving the feedback and insight needed to grow, develop, and realize their purpose.
• Empower Teams - connect the team to the organization by aligning goals, purpose, and organizational objectives and holding them to account. They provide the support needed to remove barriers and connect their team to the broader ecosystem.

Nice To Haves

• Experience in the HIV community preferred.
• Prior people management experience preferred.

Responsibilities

• Lead the community engagement tactical plan, aligning and coordinating across the treatment and prevention marketing teams, including key measurement activities to demonstrate impact
• Oversee development of community resources and programs, including community activation strategies at Prides, Testing Events, Awareness Days, Welcome Back Days, and Community Conferences
• Lead the strategy and oversee execution of Community Conferences, which includes but is not limited to leading the cross-functional core team, working with internal operations and logistics teams, aligning on objectives and tactics with cross-functional partners, oversee the development of conference booths; and ensure customer engagement strategies are executed for relevant stakeholders and leadership
• Oversee the development and maintenance of community websites and content hubs
• Develop digital capabilities to support community engagement, partnering with relevant internal and external partners
• Partner closely with Public Affairs to develop and maintain relationships with critical community leaders
• Lead community market research and Advisory Board plan and implementation
• Lead marketing agency partners to deliver effective content and tools by leading content through internal review processes and ensuring material is ready on time
• Build and maintain a strong foundation of HIV market knowledge and product understanding

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Number of Employees: 5,001-10,000 employees