Director, Global Talent Attraction

Mastercard • Boston, MA

2d • $168,000 - $269,000

About The Position

As the Director, Global Talent Attraction, you are responsible for leading and managing Mastercard’s Global Talent Attraction strategy and initiatives in collaboration with cross functional teams including Communications, Employer Branding, Early Careers, Talent Acquisition, and business stakeholders. At the core of this critical role, you will be responsible for overseeing organic and paid recruitment marketing, and campaign execution across regions and job families worldwide. This person will be responsible for leading a high-performing team of recruitment marketers and activating Mastercard’s employer brand and drive high quality talent pipelines at scale. This is a highly visible role for a candidate with a background leading large scale, global talent attraction efforts for a tech-centric company who brings strategic clarity, operational rigor, and a deep understanding of how brand, data, and storytelling fuels hiring outcomes.

Requirements

• Advanced professional experience working in Talent Attraction, Recruitment Marketing or Employer Branding. Global experience is a plus.
• Proven experience leading and developing high-performing teams.
• Prior experience working for a high-growth organization competing for highly sought-after talent, including technical professionals, and having held roles that were directly tied to meeting ambitious talent acquisition goals
• Previous leadership role in launching an EVP across multiple regions and/or functions
• Strong strategic mindset with the ability to move seamlessly from vision to execution
• A track record with paid as well as organic talent acquisition focused marketing & media campaigns including social media, paid social advertising, and programmatic & CPC advertising
• Experience building and managing relationships with recruitment marketing vendors, including agencies and media partners
• A strategic storyteller, creative problem solver, and exceptional project manager with demonstrated experience in driving complex projects in a fast-paced, constantly evolving environment with multiple key stakeholders
• High degree of digital fluency and experience working with social recruiting platforms such as LinkedIn and Glassdoor, and prior exposure to content management systems and analytics tools
• Well-developed copywriting, editing, and proofreading skills with a track record of partnering with and presenting to senior management
• Exposure to communications, marketing, media relations, reputation management, as well as emerging trends in communications and recruitment marketing technologies
• Experience developing and monitoring metrics with the ability to tell a story with data

Responsibilities

• Evolve and execute on Mastercard’s global talent attraction strategy, aligning employer branding, recruitment marketing, and candidate engagement to enterprise hiring priorities, and showcasing Mastercard as a premier career destination.
• Translate business and workforce plans into scalable, insight-driven attraction strategies across technology, product, sales, consulting, and early career talent.
• Set annual priorities, roadmaps, and success metrics for the team, ensuring clarity, focus, and measurable impact
• Lead, coach, and develop your global team of recruitment marketers
• Establish clear roles, goals, and performance expectations, fostering accountability and growth.
• Build strong succession, capability development, and career pathways within the team.
• Serve as a trusted advisor to senior talent acquisition leaders and stakeholders globally.
• Partner with regional and functional leaders to tailor attraction strategies to local market needs, while maintaining global brand consistency.
• Collaborate with Communications, Employer Brand, Marketing, and other key stakeholders to ensure alignment across platforms, messaging, and design.
• Oversee global recruitment marketing campaigns across digital, social, CRM, events, paid media, and career site channels.
• Ensure employer brand storytelling is authentic, inclusive, data-informed, and reflective of Mastercard’s culture, values, and global impact.
• Guide content strategy including job family narratives, location-based storytelling, employee stories, and campaign assets.
• Own attraction performance metrics, dashboards, and reporting across awareness, engagement, conversion, and pipeline quality.
• Use insights to continuously optimize campaigns, channels, messaging, and investment decisions.
• Set standards for experimentation, A/B testing, and evidence-based decision-making across the function.
• Establish scalable processes, playbooks, and best practices for recruitment marketing globally.
• Assist in managing budgets, vendor relationships, and agency partnerships to maximize ROI and impact.
• Ensure strong governance, brand consistency, and compliance across all attraction activities.

Benefits

• insurance (including medical, prescription drug, dental, vision, disability, life insurance)
• flexible spending account and health savings account
• paid leaves (including 16 weeks of new parent leave and up to 20 days of bereavement leave)
• 80 hours of Paid Sick and Safe Time, 25 days of vacation time and 5 personal days, pro-rated based on date of hire
• 10 annual paid U.S. observed holidays
• 401k with a best-in-class company match
• deferred compensation for eligible roles
• fitness reimbursement or on-site fitness facilities
• eligibility for tuition reimbursement

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed