Director, Content Design

Humana • Washington, DC

1d • $168,000 - $231,000 • Remote

About The Position

The Director of Content Design will lead Humana’s content design strategy for Product Groups in Consumer Digital—ensuring every word we use helps members feel seen, supported, and empowered. From helping members navigate care to simplifying complex topics like coverage and benefits, this leader will shape how we show up for our members online and in digital products. You will lead a team of talented content designers who partner closely with experience design, product, engineering, compliance, and brand to bring Humana’s voice and purpose to life.

Requirements

• 10+ years of experience in UX content design, content strategy, product writing, or editorial leadership—preferably in healthcare, insurance, or other regulated industry
• 5+ years leading content or design teams within complex, matrixed organizations
• Strong executive presence with a track record of influencing senior leadership and cross-functional partners
• Deep expertise in health literacy, plain language, accessibility, and inclusive communication practices
• Proven experience designing and operationalizing content systems at scale (e.g., content design systems, CMS workflows, taxonomy/metadata structures)
• Strong alignment with Humana’s values and a passion for improving people’s health and lives
• Bachelor’s or advanced degree in Communications, English, Journalism, HCD, or related field
• At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is required; wireless, wired cable or DSL connection is suggested.
• Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information.

Responsibilities

• Strategy & Vision: Define and scale Humana’s UX content design vision across digital ecosystems, grounded in health literacy, accessibility, and member trust.
• Leadership: Manage and grow a best-in-class UX content design team supporting web, mobile, voice, chatbot, and other emerging channels.
• Voice of Humana: Champion a consistent and inclusive voice that reflects Humana’s values of kindness, clarity, and care—tailored to diverse member populations.
• Cross-Functional Collaboration: Partner with leaders across product, experience design, marketing, legal, compliance, and clinical teams to ensure aligned, high-impact digital content delivery.
• Content System Governance: Establish scalable frameworks, taxonomies, and governance models for content reuse, localization, personalization, and accessibility (WCAG, ADA).
• Insight-Driven Design: Leverage data, user research, and behavioral science to guide content decisions that improve member engagement and outcomes.
• Operational Excellence: Oversee editorial standards, content operations, and team performance to deliver high-quality experiences efficiently and effectively.

Benefits

• Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Number of Employees: 5,001-10,000 employees