Director, Commerce Marketing - Walmart
About The Position
Since 1869, Campbell's has connected people through food they love, stewarding amazing brands that people trust, including Campbell’s, Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao’s Homemade, Snack Factory, Snyder’s of Hanover, Swanson, and V8. Employees are supported to build rewarding careers with opportunities to grow, innovate and inspire. This role will shape and accelerate the future of omni‑commerce for iconic Campbell’s brands across WalMart and Sam’s Club, driving sustainable growth across in-store and online through modality format integration and marketing message cohesion at all shopper/consumer touchpoints. The Director will build trust‑based, strategic customer partnerships that unlock joint value and long‑term growth, and influence internal strategy through deep customer insight, category leadership, and commercial expertise.
Requirements
- 8+ years of experience in e‑commerce or omni‑channel strategy with required customer‑facing experience
- Strong understanding of Walmart’s omni and digital ecosystem
- Strong analytical and financial acumen with the ability to translate data into actionable insights
- Deep knowledge of omni‑channel retail dynamics and customer‑specific strategy development
- Excellent communication, negotiation, and relationship‑building skills
- Demonstrated ability to work cross‑functionally and influence in a matrixed CPG organization
- Experience delivering revenue, profit, and share objectives
Nice To Haves
- Expertise in retail media networks, digital shelf optimization, and e‑commerce merchandising
- A track record of leading omni‑channel transformation initiatives
- Passion for innovation and building the next generation of commerce capabilities
Responsibilities
- Own end-to-end omni-commerce strategy for Walmart aligned to enterprise priorities
- Translate enterprise omni frameworks into Walmart-specific growth plans
- Drive Joint Business Planning (JBP) grounded in customer insights, category leadership, and brand priorities
- Build and execute integrated commerce strategies connecting in‑store activation, digital shelf excellence, retail media, and shopper marketing
- Partner with omni marketing teams to deliver cohesive omni‑channel activation with a strong focus on digital commerce acceleration
- Collaborate with sales, brand, insights, and marketing teams to design and activate customer‑specific programs that drive incremental growth
- Analyze customer and category trends to identify growth opportunities and risks
- Manage omni marketing investments to maximize ROI and align with Campbell’s overall commercial strategy
- Partner closely with category management to deliver compelling insights and thought leadership to customers
- Deliver annual revenue, profit, and share objectives across assigned customers
- Lead, coach, and develop two direct reports and manage agency support resources
Benefits
- Medical insurance
- Dental insurance
- Short and long-term disability
- AD&D insurance
- Life insurance (for individual, families, and domestic partners)
- Matching 401(k) plan
- Immediate 401(k) vesting
- Unlimited sick time
- Paid time off
- Holiday pay
- Free access to the fitness center (if in WHQ)
- Access to on-site day care (operated by Bright Horizons)
- Access to company store
- “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually
- Employee Resource Groups (ERGs)
- Competitive health benefits
- Competitive dental benefits
- Competitive 401k benefits
- Competitive wellness benefits
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
