Director, Brand Creative (Games)
About The Position
The Games Team is looking for a Director of Brand Creative that is highly skilled in conceptualizing and expressing big ideas across multiple touchpoints. Note that this is not a toy design role, but rather, an opportunity to think about and design for the brand itself. The ideal candidate must demonstrate a proven track record in developing strategically driven creative, with a strong understanding of campaign development, multi-audience communication targeting, content & graphic design, typography, and key art development. We are seeking someone that is collaborative and able to work alongside agency and cross-functional partners within marketing, packaging, live events, content, product design, and digital teams. Must have a passion for what we do every day.
Requirements
- Versed and on-top of current trends (branding, content, gaming, art, pop culture, design & typography, advertising, social media, digital, entertainment, etc.)
- Excellent computer skills: Adobe Suite, and all relevant software tied to graphic design, animation, and content creation (a plus)
- Knowledge and understating of campaign strategies related to asset creation and development
- Demonstrate the ability to translate core branding equities and tone through a variety of aesthetics (content, gaming, etc.)
- Tapped into global adult- & youth-oriented design, marketing campaigns and trends
- Ability to see large picture while not losing focus of details
- Openness to learn from others and the courage to inspire others
- Ability to mentor and train new designers
- 10+ years minimum in Art Direction, Brand Design, or Creative Leadership
- Design Firm/Agency and/or in-house brand leadership experience strongly preferred
- Demonstrated experience building and evolving iconic consumer brands
- Experience with content creation including and beyond social (video, episodic, motion storytelling)
- Digital and Social experience preferred
- Global brand experience a plus
- BA/BS/BFA in Graphic Design and/or MA/MFA
- Tenacious and full of creative energy!
- Relentless passion and enthusiasm for the work, finding solutions and always striving to make it better and more impactful
- Entrepreneurial and innovative thinker who embraces change and taking on new challenges
- Strong collaborator that takes personal accountability and loves to work in a team environment
- Effective in a dynamic fast-paced environment
- Fast Learner
- Self-motivated with a positive attitude
Responsibilities
- Conceptualize and execute ideas across all consumer touchpoints with best-in-class creative that is on trend and consumer-driven. Key areas included: Brand campaigns, Brand & Style Guides, key art development, ecommerce creative, motion graphics/video, and social media
- Prioritize multiple projects at any given time and efficiently deliver on time
- Art Direct and lead creative resources inside and outside the company
- Maintain ownership of work from concept through final delivery while appropriately communicating with supervisor to ensure alignment
- Excellent and persuasive presentation skills to gain buy-in from key stakeholders across the organization is required
- Collaborate and partner with team of copywriters, producers, marketing partners and fellow designers in a positive and productive manner
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What This Job Offers
Job Type
Full-time
Career Level
Director
Number of Employees
5,001-10,000 employees
