Director, Americas Regional Marketing

Planet•San Francisco, CA

5h•Hybrid

About The Position

Welcome to Planet. We believe in using space to help life on Earth. Planet designs, builds, and operates the largest constellation of imaging satellites in history. This constellation delivers an unprecedented dataset of empirical information via a revolutionary cloud-based platform to authoritative figures in commercial, environmental, and humanitarian sectors. We are both a space company and data company all rolled into one. Customers and users across the globe use Planet's data to develop new technologies, drive revenue, power research, and solve our world’s toughest obstacles. As we control every component of hardware design, manufacturing, data processing, and software engineering, our office is a truly inspiring mix of experts from a variety of domains. We have a people-centric approach toward culture and community and we strive to iterate in a way that puts our team members first and prepares our company for growth. Join Planet and be a part of our mission to change the way people see the world. Planet is a global company with employees working remotely world wide and joining us from offices in San Francisco, Washington DC, Germany, Austria, Slovenia, and The Netherlands. The Director of Americas Regional Marketing will be an instrumental, high impact member of the marketing team where they will be responsible for defining, driving, and executing the overall marketing strategy and plan for the entire Americas region. Reporting to the Sr. Director of Regional Marketing, the Director will manage a team of Americas regional marketers, and serve as the primary marketing partner to the Americas Leadership team. This leader will be accountable for establishing a scalable, data-driven marketing function that accelerates Planet's growth and market penetration across key Americas territories. This is a full-time, hybrid role which will require you to be in our SF office 3 days per week.

Requirements

8+ years of regional, field, events, and Account Based Marketing (ABM)
6+ years of Supervisory/Leadership experience
Expensive experience in building and executing effective regional GTM strategies
Proven track record of overachieving marketing pipeline metrics and regional targets
Experience leveraging AI to scale marketing reach and efficiency
Proven success in hiring, developing, and leading high-performing regional marketing teams

Nice To Haves

Success in creating and executing comprehensive regional marketing strategies that integrates a full range of tactics and activities
Strong experience in marketing to government audiences
Deep understanding market nuances and competitive dynamics across Americas
Strong command of modern marketing technology to manage campaigns, track effectiveness, monitor engagement, and calculate ROI

Responsibilities

Accountable for all marketing pipeline metrics for the entire region
Define, own, and execute the comprehensive Go-to-Market (GTM) strategy across key Americas markets and priority industry verticals.
Identify and prioritize events, campaigns, and activities that drives pipeline and deepen engagement with our top accounts
Develop, nurture, and grow strategic co-marketing relationships with key regional partners and customers to expand market reach and accelerate revenue.
Build, lead, and mentor the regional marketing team, cultivating a high-performing culture