Digital Strategist, Ad Operations - Ptarmigan

Omnicom Media Group US

1d•$60,000 - $80,000•Hybrid

About The Position

Omnicom Media Group (OMG), the media services division of Omnicom Group Inc. (NYSE: OMC) – delivers transformational experiences for consumers, clients, and talent. Powered by the Omni marketing orchestration system, OMG connects best-in-class capabilities that enable our full-service media agencies OMD, PHD, and Hearts & Science to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 24,000 people serving the world’s leading brands in OMG agencies around the globe. Overview Ptarmigan Media, a proud part of Omnicom Media Group, is a global leader in media services with a specialization in the Financial Services sector. With an unrivaled understanding of the financial industry and B2B2C marketplace, we drive innovative, strategic solutions for over 80 global financial services clients. At Ptarmigan, we believe our greatest asset is our people. Their expertise, creativity, and entrepreneurial spirit shape everything we do—fueling our success, expanding our technological capabilities, and delivering cutting-edge solutions that meet the evolving needs of our clients. As we continue to grow, we are looking for dynamic, forward-thinking individuals to join our expanding New York office. We offer a platform for growth, a supportive team culture, and a chance to work with some of the most prestigious names in financial services. If you are entrepreneurial-minded, creative, and ready to make an impact, we’d love to meet you.

Requirements

2+ year of experience in digital advertising, ideally in an agency environment within ad operations.
Bachelor’s degree in Advertising, Marketing, Economics, Finance, Computer Science, Mathematics, Engineering, or related field.
Hands-on experience with Campaign Manager 360, Google Analytics, and Adobe platforms.
Detail-oriented and process-driven with a strong commitment to accuracy and quality.
Team-oriented with a collaborative mindset and a willingness to learn and contribute.
Strong analytical and problem-solving skills.

Responsibilities

Traffic digital media campaigns using CM360, ensuring successful campaign launches.
Proactively perform comprehensive QA on tags, campaigns, floodlights, and advertiser setups to ensure accuracy and prevent issues.
Troubleshoot technical problems such as CM360 violations, publisher concerns, and asset discrepancies.
Collaborate with clients and external agencies to ensure campaign setup and tracking processes are properly executed.
Partner with account teams to deliver tags and campaign materials on time, with minimal to no errors.
Maintain day-to-day campaign operations, addressing internal inquiries and monitoring campaign status.
Support the creation and analysis of performance reports, sharing insights to drive continuous campaign improvement.
Monitor deliverables, timelines, and budgets through regular reporting and tracking.
Contribute to the maintenance and enhancement of ad operations processes and best practices.