Digital Storytelling Designer

NTT DATA•New York, NY

About The Position

Strategic Offering Development Lead / Sr. Director R&D - Job Description Alternate titles: Head of Solutions R&D | Solutions Development Manager | R&D Solutions Lead Job Function: Solutions & Enablement Job Family: Solutions R&D Grade: 13 Summary Responsible for strategically positioning Launch within NTT DATA's full-stack portfolio and developing integrated market offerings that leverage Launch + NTT capabilities to drive enterprise client growth. Leads proactive market development initiatives and cross-portfolio solution architecture that enables Launch to scale within the broader NTT ecosystem. Develops comprehensive solution assets, offerings, and enablement materials that drive consistent GTM execution and delivery excellence across integrated NTT partnerships. Translates Launch's capabilities into structured, actionable assets that accelerate time-to-market and improve win rates. Collaborates across practices to capture institutional knowledge and transform it into reusable intellectual property. Partners closely with GTM teams to understand market signals, client feedback, and competitive dynamics, continuously seeking opportunities to learn from market responses and pivot solution assets to meet evolving client needs.

Requirements

Typical Years of Experience: 12+ years relevant experience in management consulting, product marketing, or solution development
Minimum Education: Bachelor's/Undergraduate Degree
Strategic Deal Architecture: Proven ability to structure complex, multi-practice solution offerings and position capabilities within larger ecosystem partnerships
Content Strategy & Development: Proven ability to create compelling, structured business content including frameworks, methodologies, and competitive positioning
Market Research & Analysis: Experience conducting industry research, competitive analysis, and translating insights into actionable business assets
Knowledge Management: Expertise in information architecture, content governance, and knowledge capture/distribution systems
Cross-Functional Collaboration: Strong ability to work across diverse teams and synthesize input from technical and business stakeholders
Business Writing & Communication: Exceptional written and verbal communication skills with ability to tailor content for different audiences
Project Management: Experience managing multiple content development projects with competing priorities and deadlines
Proficiency in content management systems and collaboration tools
Experience with design and presentation software
Familiarity with CRM and sales enablement platforms
Understanding of agile methodologies and consulting delivery frameworks
Knowledge of digital transformation trends and enterprise technology landscape
Familiarity with current and emerging AI tools, enterprise AI use cases, and market adoption patterns

Nice To Haves

Preferred: MBA or Graduate degree in Business, Marketing, or related field
Preferred: Management consulting, professional services, or enterprise software background
Experience working with Fortune 500 clients and complex B2B sales cycles
Understanding of technology consulting, digital transformation, or innovation services
Familiarity with multi-practice service delivery and cross-portfolio collaboration

Responsibilities

Strategic Market Development & NTT Integration
Proactively identify and develop market opportunities that position Launch within NTT DATA's full-stack capabilities
Architect integrated solution offerings that combine Launch expertise with complementary NTT practices and portfolios
Structure offerings that lead with Launch, enabling accretive growth from NTT practices
Partner with NTT practice leaders to layer Launch capabilities into their industry solutions
Own the strategic development of market-facing initiatives that support Launch's scale and positioning within the NTT ecosystem
Solution Asset Development & Management
Create and maintain comprehensive Services & Solutions taxonomy definitions and positioning frameworks
Develop packaged Offerings that translate Solutions into sellable engagement models with defined scopes, methodologies, and deliverables
Design and document Solution Playbooks that incorporate all Launch practices into comprehensive solution delivery frameworks
Build competitive Battlecards for GTM teams covering pre-sales positioning and proposal guidance strategies
Co-develop strategies for incorporating Launch into NTT cross-practice solution offerings
Establish content governance and version control for all solution assets
Program Management & Initiative Delivery
Manage delivery of internal initiatives that develop new solution areas and capability expansion
Lead cross-functional project teams to create concept and vision materials for specific offerings with industry focus
Coordinate timelines, resources, and stakeholder alignment for solution development programs
Track progress and deliverables across multiple concurrent solution development initiatives
Ensure quality standards and Launch methodology consistency across all internal development projects
Market Intelligence & Innovation Pipeline
Research and develop Industry Points of View (POVs) in partnership with GTM industry leads and BU partners to establish Launch's thought leadership
Transform Industry POVs into actionable Concepts and proof-of-concept demonstrations
Monitor competitive landscape and emerging market trends to inform asset development
Content Strategy & Knowledge Management
Create structured content frameworks and templates that ensure consistency across all solution assets
Establish feedback loops with client-facing teams to continuously improve asset effectiveness
Develop content distribution and training strategies for GTM organization adoption working with Sales Enablement
Measure and report on asset utilization and impact on pursuit outcomes
Cross-Portfolio Solution Architecture & Deal Development
Architect complex deals that integrate Launch capabilities with broader NTT DATA portfolio offerings
Partner with GTM BU Leaders to develop strategic market positioning without diverting them from core responsibilities
Design solution frameworks that demonstrate Launch capabilities within NTT’s full stack portfolio
Lead strategic initiatives with industry focus that enable future client conversations and market expansion
Structure multi-practice solution offerings that position Launch as integral to NTT's comprehensive capabilities
Partner with Practice leads to capture and codify delivery methodologies and best practices
Work with Marketing to ensure solution messaging consistency across all client touchpoints
Observe and/or act in Solution Architect capacity on select deals, piloting new content in active client pursuits