DIGITAL PROGRAMMATIC MEDIA BUYER - SETUP (REMOTE/USA) - GDM (GRAY MEDIA)

Graymedia•Sandy Springs, GA

4d•Remote

About The Position

The Digital Programmatic Media Buyer will assist in digital revenue growth through programmatic buying and supporting Gray Digital Media's client expectations. The role will focus on identifying target audiences, managing large budgets in real-time bidding environments, and providing internal insight into digital campaign reporting. This is a remote position.

Requirements

3-5 years in buy-side programmatic digital marketing experience, including daily work in a DSP.
Excel power user (pivot tables, vlookup, index match, charts, etc
Experience with Google Analytics, pixel creation and implementation, and Google Tag Manager.
Data visualization and first-party data activation experience.
Team Player
Thieves in a high-volume, fast-paced environment
Ability to meet multiple deadlines in a deadline-driven environment
Handles change easily.

Responsibilities

Displays advanced knowledge of DSP platforms and features. TTD experience preferred.
Effectively monitor pacing and performance for assigned markets, ensuring campaign KPIs and benchmarks are met within budget requirements
Suggest optimization and budget strategies according to key performance indicators and internal reporting.
Constantly monitors and manages programmatic build/revision/QA/Comments queue. While prioritizing Premier clients, expected to help with all stages of queues, including builds when needed.
Expected to have minimal errors on basic build setups
Helps team members with troubleshooting and communication
Actively participates in team meetings and Slack conversations.
Displays excellent internal and external communication skills and is effective in helping clients and internal stakeholders understand processes and performance.
Actively contributes to the development of training documents and new hire trainings for both Ad Ops and Sales teams.
Other Duties as assigned

Benefits

Comprehensive Medical(Rx), Dental, and Vision Coverage
Health Savings Account with Company contributions
Flexible Spending Account
Employer-paid life and disability benefits
Paid parental leave benefits
Adoption and Surrogacy Benefits
401(k) Plan, including matching and profit-sharing contributions
Employee Assistance Program
Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
Paid Time Off, including Relocation PTO
Focus on Caring