Digital Platform Configuration Manager - Naehas platform + SMFC

eClerxNew York, NY
1d$130,000 - $150,000Onsite

About The Position

We are seeking a proactive and strategic SFMC Developer with Naehas software knowledge and ability to create Rules/configuration in software using JavaScript in Alpharetta GA(onsite) for large investment bank.

Requirements

  • 8+ years of SFMC experience, with 3+ years in campaign & offer management application development (experience with Naehas preferred)
  • Strong knowledge of data modeling, customer segmentation, and real-time personalization
  • Excellent communication and stakeholder management skills

Responsibilities

  • Configure and maintain dynamic content rules and templates in Naehas software using JavaScript.
  • Implement and manage campaigns within Salesforce Marketing Cloud (SFMC) including Journey Builder, Automation Studio, Email Studio, and Content Builder.
  • Develop and manage personalization logic, rules, and workflows to support customer communication strategies.
  • Collaborate with marketing, compliance, and development teams to implement rule-driven personalization and regulatory disclosures.
  • Troubleshoot and resolve issues related to campaign execution and rule-based configurations.
  • Provide technical documentation and user training for non-technical stakeholders.
  • Stay up to date with best practices in SFMC, Naehas, and JavaScript customization
  • Lead technical architecture and development of Offer Management solutions
  • Design and implement integrations with Adobe Experience Platform (CDP) and Salesforce Marketing Cloud/CRM
  • Collaborate with product managers and solution architects to define technical requirements and delivery plans
  • Mentor and guide a team of developers
  • Participate in client workshops and translate business requirements into technical specifications
  • Drive continuous improvement in development practices and solution delivery
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