Digital Performance Marketing Specialist

Jockey International, Inc.•Kenosha, WI

48d•Onsite

About The Position

The Digital Performance Marketing Specialist will support the advancement of Jockey’s digital marketing program by building, optimizing, and maintaining paid campaigns across Meta, Google, Amazon, and other digital platforms to deliver performance and align with brand priorities. We are looking for someone who lives in the details. Someone who takes pride in flawless execution, loves getting hands-on in platform, and knows how to keep campaigns running seamlessly across channels. If you feel at home inside Meta Ads Manager, Google Ads, or Amazon DSP, and love turning strategy into measurable results, this role may be for you! This position can be located at our corporate headquarters in Kenosha, WI (between Chicago, IL and Milwaukee, WI area).

Requirements

2+ years of experience managing paid digital campaigns.
Bachelor’s degree in Marketing, Business, or a related field.
Hands-on experience managing campaigns within Meta Ads Manager, Google Ads, and/or Amazon Ads.
Strong organizational and project management skills.
Data-driven and detail-oriented, with an eye for spotting performance trends.
Ability to collaborate cross-functionally with creative, site, and brand teams.
Excited to test, learn, and optimize.

Responsibilities

Build, launch, and maintain campaigns across Meta, Pinterest, Google, Bing, Amazon, and emerging platforms.
Implement campaign structures, targeting, and creative setup based on strategic direction.
Monitor daily pacing and budgets, ensuring campaigns are on track and delivering efficiently.
Execute creative swaps, copy updates, and promotional timing changes aligned with site calendars and branding priorities.
Maintain UTMs, naming conventions, and pixel tracking consistency across campaigns.
Monitor performance daily and recommend tactical optimizations (audience, placement, bid adjustments).
Pull and QA weekly performance reports for leadership and cross-functional teams.
Support data integrity across dashboards and platform reporting.
Assist with setup and management of Meta Shops and other social commerce feeds.
Execute product promotions, creative refreshes, and new placement testing under strategic guidance.
Stay current on platform updates and beta opportunities relevant to Jockey’s business.