Digital Marketing Technology Manager

CotalityStatesboro, GA
1dHybrid

About The Position

At Cotality, we are driven by a single mission—to make the property industry faster, smarter, and more people-centric. Cotality is the trusted source for property intelligence, with unmatched precision, depth, breadth, and insights across the entire ecosystem. Our talented team of 5,000 employees globally uses our network, scale, connectivity and technology to drive the largest asset class in the world. Join us as we work toward our vision of fueling a thriving global property ecosystem and a more resilient society. Cotality is committed to cultivating a diverse and inclusive work culture that inspires innovation and bold thinking; it's a place where you can collaborate, feel valued, develop skills and directly impact the real estate economy. We know our people are our greatest asset. At Cotality, you can be yourself, lift people up and make an impact. By putting clients first and continuously innovating, we're working together to set the pace for unlocking new possibilities that better serve the property industry. Job Description: What You'll Be Doing: We are seeking a highly organized, results-oriented Digital Marketing Technology Manager to serve as the essential link between our Mortgage & Payment Solutions Marketing Communications (MarCom) Team and the centralized Cotality Digital Marketing and Marketing Operations (Ops) Team. The successful candidate will act as the primary point of contact for digital and ops marketing within the mortgage marcom team, advocating for the team's needs, sharing best practices, and ensuring the team leverages the right tools and technology for successful campaign execution. The Digital Marketing Manager will collaborate closely with each member of the mortgage marcom team to build and execute comprehensive multi-touch digital campaigns that align with business objectives. This includes advising on the best digital channels, tactics, and audience targeting to achieve campaign goals across the full funnel (awareness, consideration, and conversion). This role will be focused on facilitating friction-free processes, prioritization, and communication between the two teams. The Digital Marketing Manager will be the primary point of contact and a bridge builder, ensuring a seamless flow of requests, updates, and priorities across both groups to maximize campaign effectiveness and efficiency in support of business unit objectives. The successful candidate will also assist with the hands-on setup of campaigns across various channels to ensure all campaigns are properly configured for tracking and measurement.

Requirements

  • 5+ years of B2B digital marketing experience, with a focus on process, operations, and cross-functional project management.
  • Demonstrated expertise and hands-on operational experience with key marketing automation, CRM, and reporting tools, most importantly: HubSpot & Tableau required; GoldCast, Salesforce.com, Webflow, and Google Analytics a plus
  • Strong understanding of the end-to-end B2B marketing process, from content creation to lead lifecycle management.
  • Strong communication skills including the ability to translate technical complexities into clear business communications.
  • Strong analytical and problem-solving skills with a can-do attitude.
  • Ability to think strategically and balance day-to-day execution.
  • Exceptional project management, organizational, and communication skills.
  • Ability to collaborate and work well with different stakeholders and remain composed under pressure.
  • Passion for learning and keeping up with industry trends, especially in marketing technology and operations.

Responsibilities

  • Serve as the primary liaison between the Marketing Communications Team and the Enterprise Digital Marketing and Marketing Operations Team.
  • Lead the intake and prioritization process for all MarCom digital marketing and operations requests, translating MarCom needs (e.g., campaign launches, website updates, reporting requests) into clear, documented requirements for the Digital/Ops Team.
  • Communicate project timelines, technical constraints, and operational updates from the Digital/Ops Team back to the MarCom stakeholders, ensuring expectations are accurately set and managed.
  • Oversee and ensure the integrity and quality of MarCom data and reporting requirements, confirming they are implemented consistently by the Operations Team.
  • Partner with MarCom to define key metrics and work with the Digital/Ops Team to ensure the necessary campaigns, dashboards, and reports are built and maintained.
  • Facilitate cross-team alignment on process improvements, new tool adoption, and standard operating procedures to improve efficiency and reduce friction.
  • Maintain expert-level knowledge of all B2B digital marketing and reporting tools to effectively scope requests and troubleshoot issues, including HubSpot, Tableau, Salesforce.com, and Google Analytics.

Benefits

  • Large (~$2B+ revenue) formerly public information services and data business
  • Durable cash flow and profitability regardless of changes in macroeconomic conditions
  • Company certified as "A Great Place to Work."
  • Hybrid working model- 1 day in the office a week for “moments that matter” and the rest of the time n be remote.
  • Competitive compensation and benefits!
  • Career path for continued professional growth.
  • Working with leaders that care about your professional growth!
  • Access to our world class self-development portal, centered around you as the employee.
  • Generous PTO and 11 paid holidays, plus well-being and volunteer time off.
  • Up to 16 weeks of fully paid parental leave and a baby stipend.
  • Multiple medical plan options with mental health and wellness support offerings.
  • 401(k) with company match and vesting after one year.
  • $400 annual well-being stipend and tuition assistance up to $5,250.
  • Recognition Rewards, Referral bonuses, exclusive discounts and more!
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