DIGITAL MARKETING SPECIALIST (OFFICE OF THE PRESIDENT) - SHAKMAN EXEMPT

Cook County • Chicago, IL

3d • Onsite

About The Position

Cook County Office of the President is seeking an experienced Digital Marketing Specialist to help shape media and social media strategies that amplify the County’s initiatives and connect with the public. You’ll create compelling content, manage posts across multiple platforms, and monitor engagement to refine our approach using analytics. Collaboration is key. You’ll work with departments and stakeholders to ensure timely, impactful messaging that reflects important news and developments. This position offers the opportunity to combine storytelling, digital strategy, and public service in a fast-paced, high-profile environment where confidentiality and attention to detail are essential.
Cook County offers great benefits and the chance to participate in a strong tradition of public service. Cook County is home to more than five million residents, roughly 45%25 of Illinois’ population. Cook County Government provides a range of vital services and programs that enhance the quality of life for residents across the region. These services range from health care to urban planning. Cook County is committed to empowering its employees to bring our constituents the best that public service has to offer.
Attention Applicants: Please note that as part of ongoing job architecture initiatives, the County is reviewing job titles and corresponding grades, which may be subject to change.
This position is in the Office of the Cook County Board President. As or such, this position involves policymaking or implementation related to the administration's political and policy views, and/or requires a high-level of confidentiality such that political affiliation is an appropriate consideration for the effective performance of the job.

Requirements

• Graduation from an accredited college or university with a Bachelor's Degree or higher and
• Two (2) years of communications, marketing, public relations or directly related experience or
• An equivalent combination of education and/or experience.
• Ability to provide moderate-level insight, advice and expertise to other professionals, management, and external contacts in an assigned functional area.
• Ability to operate as a team player and communicate specialized knowledge team members, managers, and external stakeholders.
• Knowledge of moderately complex principles and practices for a specialized area of focus.
• Ability to work on multiple projects, work within tight deadlines, prioritize work as necessary and handle sensitive matters.
• Ability to speak before groups of all levels on a variety of subject matters relating to social media topics.
• Knowledge of various social media platforms and strategy.
• Skilled in strategic communication, writing, communicating complex information in a concise and digestible format.
• Ability to adapt changes in processes and remain flexible and open to new ideas as social media platforms evolve.

Nice To Haves

• Four (4) years of communications, marketing or public relations experience.

Responsibilities

• Assists in the development of media strategy and support the implementation of the social media strategy for each platform.
• Generates written content, manage posts, and monitors engagement across all channels.
• Works collaboratively with other bureaus/departments to publish digital content.
• Uses analytics from each platform to adapt and refine strategy over time.
• Collaborates with key stakeholders, staff, and departments to be cognizant of important bureau/department news, developments, and initiatives.
• Oversees, drafts content, and manages multiple social media accounts.
• Supports the design and implementation of social media strategy through research, platform determination, benchmarking, messaging, and audience identification.
• Tracks, analyzes, and evaluates key social media data metrics and utilize such information to identify future social media campaign improvements.
• Supports the development and implementation of public relations and marketing campaigns, educational programs, and other initiatives designed to inform, educate, and engage the public.
• Creates a variety of communications materials for use in social media, traditional media, digital, print, and other channels.
• Communicates with team members to understand and highlight projects happening throughout the bureau/department.
• Manages digital assets and provide resources and templates to maintain brand consistency.
• Monitor social media channels on each platform and address public inquiries as they arise.
• Performs other duties as assigned.

Benefits

• Top Tier Medical Benefits: Medical Plans, Prescription Drug Benefit, Dental Plans, Vision Plan and 9 Additional voluntary benefit plans
• Flexible Teleworking Options
• Generous, Flexible Paid Time Off (13 paid designated holidays; Minimum of 15 vacation days annually; and Paid sick leave)
• Pension Plan
• Financial Support Programs and Resources: Life Insurance, Flexible Spending Accounts – Dependent Day Care, Commuter Benefits, Discounted Parking, PSLF Eligibility, Deferred Compensation and Education Tuition Stipend
• Health/Wellness Perks: Flexible Spending Accounts-Health Care, Employee Assistance Program and MyHealth Connections wellness program.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees