Digital Marketing & Media Associate

MN Vikings FootballEagan, MN
12h

About The Position

The Digital Marketing & Media Associate will serve in a variety of capacities with respect to the team’s digital media properties, helping to deliver and optimize team content. This includes posting of content to club properties, updating website and mobile app as needed, assisting with live streaming, creating, and reviewing digital reports, assisting with push notifications, and coordinating publication efforts with editorial and digital teams. This position is NOT a part of the social media department. In addition to the duties described above, the Digital Marketing & Media Associate will take part in the Vikings’ exclusive Leadership Development Program. This program will provide regular opportunities for professional development, exposure to organizational leadership and the ability to develop skills critical for the Associate’s future career growth. A fundamental part of the program will include clearly defined goals between the Associate and their Supervisor that will be tracked and measured for progress throughout the term of the program. This is a temporary full-time position that will begin on June 1, 2026 and conclude on May 28, 2027, unless otherwise determined.

Requirements

  • Degree in marketing, communications or similar field recommended
  • Previous experience assisting or managing digital platforms and working within Content Management Systems
  • Proficiency in Adobe products (Photoshop and other Creative Suite programs), Microsoft Office and YouTube
  • Knowledge of ever-changing digital media landscape and best practices
  • Experience creating and delivering consumable reports on digital performance of content
  • Collaborative team player, capable of building and maintaining strong relationships across the company
  • Strong football knowledge is a must
  • Must be a critical thinker who wants to understand why we do what we do as a department as well as broader business goals
  • Must be a self-starter and very detail-oriented when it comes to completing tasks.

Nice To Haves

  • Video editing, graphic design, and/or photography experience a plus

Responsibilities

  • Assist in maintaining the Vikings website, mobile app, connected TV app, YouTube channel and audio / podcast platforms.
  • Post content within various Content Management Systems and optimize content for SEO.
  • Help with live streaming of team-produced shows and press conferences.
  • Drive digital platform and content presentation strategies.
  • Assist with vertical content strategy and publishing.
  • Collaborate with content teams to generate ideas, adhering to best practices for the organization when it comes to engaging digitally with fans.
  • Working role on gamedays and tentpole events. Home games will be worked at U.S. Bank Stadium and road games will be worked at the office or remote.
  • Collaborate with other departments (youth marketing, ticketing, partnerships, etc.) to maintain and improve their digital presences on vikings.com and in the Vikings App.
  • Monitor and evaluate content performance to ensure constant strategy iteration and improvements.
  • Work with our social media strategy team in requesting graphics needed, sharing important team news article links, communicating strategically on big content series and collaborating with them on launching important organizational initiatives.
  • Other duties as assigned.
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