Digital Marketing Lead

Phoenix Mecano • Frederick, MD

2d • $65,000 - $70,000

About The Position

The Digital Marketing Lead will support the development of our in-house marketing team, manage day-to-day marketing activities, and drive digital initiatives, including the transition to a new Shopify-based website. This role will work closely with internal teams and external partners to support website management, campaigns, and overall marketing efforts.

Requirements

• 5+ years of hands-on experience executing digital marketing initiatives and managing website content
• Solid background managing website platforms (Shopify, WordPress, or similar CMS)
• Strong use of digital marketing tools, including email platforms, analytics, and CRM systems
• Organizational and project management skills with attention to detail
• Ability to manage multiple priorities and deadlines
• Experience working across teams and with external partners
• Bachelor’s degree in marketing or related field
• Microsoft 365 CRM experience preferred
• Experience in manufacturing, B2B, or technical product environments is preferred
• Experience with eCommerce platforms (Shopify preferred)
• Familiarity with product data, technical content, or complex product catalogs
• Experience working with external agencies or development partners

Responsibilities

• Support Shopify site build and ongoing updates, including product content and structure
• Manage website content, ensuring accuracy and consistency
• Execute marketing initiatives across digital channels, including email, social media, and website updates
• Track timelines, deliverables, and follow-ups across multiple projects
• Work with Sales, Engineering, and other internal teams to gather content and support marketing efforts
• Partner with external agencies and development teams to support execution and alignment
• Support a range of marketing initiatives, including those focused on value-added solutions (VAS)
• Track key performance metrics and support reporting efforts
• Maintain organization across marketing materials, projects, and priorities

Benefits

• Time Off : 9 paid company holidays, 10 days of paid time off, and up to 40 hours of paid sick leave per year (prorated)
• Comprehensive Benefits : Medical, dental, and vision plans through Cigna for you and your family
• Retirement Savings : 401(k) plan with up to a 4% company match
• Life and AD&D Coverage : Company-paid life and AD&D insurance, with additional voluntary coverage options
• Health and Financial Wellness : HSA with company match, FSA, short- and long-term disability, gym discounts, and financial planning support
• Employee Assistance Program : Free access to behavioral health services, including counseling and support resources
• Norton LifeLock : Free coverage for employees or families
• Growth Opportunities : Ongoing training and tuition assistance to support career development

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level