Digital Marketing Coordinator (Web & Technical Focus)

Brittain Resorts & Hotels•Myrtle Beach, SC

20h•Hybrid

About The Position

The Digital Marketing Coordinator (Web & Technical Focus) supports the execution of digital marketing initiatives while taking a hands-on role in the technical management and development of company websites and digital platforms across multiple hospitality brands. This role works closely with the Digital Marketing Manager to build, maintain, optimize, and troubleshoot websites, manage domains and hosting environments, ensure platform consistency, and support campaign performance tracking across all digital touchpoints. The ideal candidate is both marketing-minded and technically capable: comfortable working within WordPress, handling website infrastructure, understanding basic coding, and ensuring digital experiences function seamlessly while supporting broader marketing goals.

Requirements

Bachelor’s degree in Marketing, Communications, Digital Media, Web Development, or a related field (or equivalent experience)
2+ years of experience in digital marketing, website management, or technical web coordination
Strong WordPress experience, including site builds, page development, plugin management, and troubleshooting
Working knowledge of HTML and CSS; basic JavaScript and PHP familiarity a plus
Experience with domain management, DNS configuration, and hosting platforms
Basic understanding of SEO best practices and technical website optimization
Familiarity with analytics tools such as Google Analytics and Google Tag Manager
Graphic design experience a plus (Adobe Creative Suite, Canva, or similar tools)
Strong organizational skills with the ability to manage multiple projects simultaneously
High attention to detail and accuracy
Strong communication and collaboration skills
Comfortable working in a fast-paced, multi-brand environment

Nice To Haves

Proactive, solution-oriented mindset with strong problem-solving skills
Ability to balance technical tasks with marketing execution
Comfortable learning new platforms, tools, and emerging technologies
Interest in hospitality, travel, and digital experience optimization
Desire to adapt and evolve digital strategies as AI technologies continue to shape search, marketing performance, and online guest experiences

Responsibilities

Website Development & Technical Management
Build, launch, and maintain WordPress websites, including page layouts, theme customization, plugin configuration, and content structure
Manage domains, DNS records, hosting environments, and website migrations or new site launches
Troubleshoot website performance, functionality, security, and integration issues
Optimize site speed, mobile responsiveness, and overall user experience
Support technical SEO initiatives, including site structure, indexing, schema markup, and performance improvements
Digital Platform & Content Coordination
Assist with day-to-day management of company websites, including content updates, quality assurance, and ongoing audits
Update and organize photos, descriptions, and property details for condos, suites, and vacation homes across websites and marketing platforms
Manage and maintain third-party listings such as Google Business Profiles, TripAdvisor, Expedia, Booking.com, Vrbo, Yelp, and similar channels
Support booking engine updates, promotions, testing, and user experience optimization
Analytics, Tracking & Optimization
Implement and maintain tracking codes, pixels, and analytics tools across websites and platforms
Monitor performance dashboards and reports; assist with identifying trends and improvement opportunities
Ensure data accuracy across digital marketing systems
Collaboration & Project Support
Coordinate with internal teams and external marketing agencies to support campaign execution and website initiatives
Ensure brand standards, messaging, and visual consistency across all digital platforms
Conduct regular audits to identify outdated content, technical issues, or optimization opportunities
Provide administrative and project support to the Digital Marketing Manager as needed