Digital Marketing, Blogging & Social Media Intern - MD

Headfirst Summer Camps•Bethesda, MD

7d•$16•Onsite

About The Position

The Digital Marketing, Blogging & Social Media Intern, aka “The Blogger,” works on-site daily at one of our award-winning Headfirst Summer Camps locations. The Blogger is responsible for packaging and promoting the camp experience to enrolled families via a camp blog and various social media channels that are updated throughout the day with photos, videos, and captions to give families insight and visibility into their camper’s activities. A successful team member will possess excellent communication skills and the attention to detail necessary to create exceptional work products representative of the Headfirst Companies’ brand. Camper ages: 3-12 years old Activities include: art, story time, sports, music, moon bounce, playground, STEM, aquatics, court and field sports, team building, snack, lunch, group games

Requirements

Currently enrolled at an accredited undergraduate institution.
Demonstrated verbal and written communication skills
Must be able to: Work around small children including, sitting, standing, running, and climbing stairs for the full day.
Work in hot and outdoor environments while actively supervising campers and participating in dynamic activities for extended periods of time.
Lift and carry up to 30 pounds occasionally.
Committed to adhering to Cell-Phone Free policy, powering down and putting away cell phones in a locked pouch for the duration of your shift.

Nice To Haves

Majors in business, communications, English, marketing, photography, and public relations viewed favorably.
Experience working in Canva, Photoshop, and Premiere Rush (or an equivalent video editing software) preferred
Experience with photography/videography with a DSLR camera preferred
Proficiency in social media, including Instagram, Facebook, and Twitter.

Responsibilities

Become a brand master of Headfirst Companies and Headfirst Summer Camps
Collect content on day-to-day activities while adhering to proper safety, privacy, and photography policies to give parents and families insight into the camp day and activities
Upload posts to the blog site and Headfirst social media channels while creating captions and content for posts
Capture the diversity of campers and programming activities on the blog and in social media posts
Provide insight for enrolled families on programs, policies, and procedures through the blog
Create varied forms of social media content – both written and multimedia – to engage enrolled and prospective camp families, as well as other stakeholders and online audiences
Adhere to Headfirst Summer Camp brand guidelines while creating original content utilizing premade branded elements
Assist in the development of print and online marketing materials as needed
Express Headfirst Companies ethos, mission, and brand through consistent and compelling content updates
Be open-minded and willing to get out from behind the camera especially when camper emotional or physical safety, or development is at stake
Take on additional responsibilities & tasks as identified or requested by Headfirst leadership
Represent the Headfirst brand daily to families at carpool and school facility partners and guests throughout the summer by being enthusiastic, hands-on, and in uniform
Actively participate in our efforts to take care of our camp facility and community
Arrive on time, communicate schedule changes promptly, be a loyal and consistent team member who shows up for the campers and your team
Execute morning and afternoon carpool as a key player, welcoming each family to camp by name with fantastic dance moves and coordinated carpool procedures
Participate in weekly post-camp meetings with your fellow interns at other camp locations to trade feedback and best practices.