Digital Experience Analyst

FleetPride•Dallas, TX

59d

About The Position

FleetPride is the largest after-market distributor of heavy-duty truck and trailer parts in the U.S. with some of the best and brightest people in the business! Partner with the best in the heavy-duty industry and apply today! Want to help shape the future of how our teams work, collaborate, and serve customers? We are looking for a Digital Experience Analyst who thrives at the intersection of user experience, business process, and technology. In this role, you'll expand our Experience Team's focus from external ecommerce into the internal user journey, ensuring our Salesforce CRM empowers employees to deliver excellence across Sales, Marketing, and Customer Support. You'll partner with stakeholders across the business to research needs, define requirements, and guide intuitive Salesforce solutions. By connecting business objectives with technical delivery, you'll play a key role in mobilizing the organization around Salesforce as a strategic enabler of growth, efficiency, and adoption. This is a collaborative role that requires strong analytical skills, a user-first mindset, and the ability to translate business challenges into clear, actionable requirements for IT and development teams.

Requirements

5+ years of experience with Salesforce configuration, objects, page layouts, workflows, SOQL, reporting and dashboards.
Experience writing user stories and acceptance criteria in an Agile environment
Familiarity with Sales Cloud and Service Cloud, as well as Salesforce best practices for productivity and sales pipeline visibility
Knowledge of data integrations and APIs, including how Salesforce connects with external systems.
Demonstrated ability to work as part of a cross-functional team and willingness to take on responsibilities outside primary job description when necessary
Strong analytical skills; ability to translate business needs into actionable technical requirements.
Excellent communication and facilitation skills with both technical and non-technical audiences.
Ability to manage competing priorities while maintaining focus on user experience and business value.
Detail-oriented with a problem-solving mindset; comfortable driving clarity from ambiguity.
Hands-on and collaborative, willing to "get into the details" while keeping strategic objectives in view.

Nice To Haves

Salesforce Administrator certification (preferred, not required)

Responsibilities

Partner with SMEs and business stakeholders to gather input, conduct research, and capture requirements.
Translate business needs into functional requirements, user stories, epics, and technical specifications for IT teams.
Collaborate with IT to design, test, and deploy Salesforce solutions that align with the roadmap and business priorities.
Create and refine reporting, dashboards, and analytics to improve visibility and decision-making.
Advocate for the internal user experience, ensuring solutions are intuitive, scalable, and drive adoption.
Leverage data insights to make informed, evidence-based decisions that guide solution design and prioritization
Support change management and user enablement to maximize Salesforce value across the business.

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