Digital Content Specialist

The Jel Sert Company • Chicago, IL

2d • $68,584 • Remote

About The Position

For nearly a century, The Jel Sert Company has focused on creating high-quality, high-value foods and beverages that help bring people together. Jel Sert is proud of being awarded the Great Place to Work certification, along with being recognized as a Best Workplace to Work in Chicago and Best Workplace to Work in Manufacturing and Production. We are currently looking for a passionate and dedicated individual to join our team as a DIGITAL CONTENT SPECIALIST. If you are looking for a work environment that encourages personal growth, responsibility, and a shared vision for creating incredible products that help create lasting memories, then Jel Sert wants you!
We are seeking a resourceful and creative Digital Content Specialist to help bring our brand portfolio to life across ecommerce platforms and digital channels. As part of a lean and highly collaborative marketing team in a fast-paced food and beverage company, you will play a vital role in procuring, creating, and adapting compelling visual and written content that supports both A+ content for ecommerce and social/digital marketing campaigns. The ideal candidate is a concept-driven designer with a strong understanding of digital merchandising, ecommerce best practices, and creative storytelling across platforms.

Requirements

• Professional experience in content creation, digital marketing, and/or social media.
• Proven ability to capture, edit, and publish high-quality content using mobile devices and DSLR cameras.
• Strong visual storytelling skills, including scripting, field production, and interview-style content.
• Ability to work independently and collaboratively, managing real-time content production under deadline.
• Willingness to work flexible hours which on occasion could include nights and weekends.
• Clear creative point of view with flexibility to pivot and incorporate feedback.
• Strong affinity for Jel Sert's brands and an eagerness to experiment and grow new skills.
• Bachelor's degree in graphic design, digital media, marketing or related field required.
• Minimum of 3-5 years of content design, graphic design and/or digital creative experience required.
• Strong portfolio demonstrating expertise in visual storytelling, digital design, and content creation.
• Minimum 3 years B2C digital marketing experience preferred.
• Concept-driven designer with expertise in platforms including Meta, Instagram, X, TikTok, LinkedIn, etc.
• Proficient in Mac OS, Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro, Audition, Premiere Rush, or Final Cut), HTML and WordPress
• Basic photography, image editing, or video editing skills preferred.
• Familiarity with ecommerce platforms such as Amazon Seller Central and Salsify is preferred.
• Working knowledge of brand standards, layout principles, mobile-first design, and content syndication/tagging.
• Ability to manage multiple projects simultaneously in a fast-paced, team-oriented environment.
• Link to an online portfolio with work relevant to CPG or food & beverage brands is required.
• Excellent written, verbal, and organizational skills.
• Proactive mindset with strong problem-solving and project management abilities.
• Team player with strong interpersonal skills and a collaborative spirit.
• Ability to optimize website content, including responsive/mobile-friendly image formatting.

Nice To Haves

• Understanding of A+ content creation or digital merchandising best practices.
• Experience with tools such as Shopify, Workfront, or other marketing operations platforms.

Responsibilities

• Design and develop A+ content modules (Amazon, Walmart, Target, etc.) that visually and verbally communicate product value and brand story.
• Collaborate with Marketing and Ecommerce teams to create optimized product imagery, comparison charts, videos, infographics, and enhanced brand pages.
• Adapt content to meet retailer-specific guidelines and syndication requirements, ensuring consistency and compliance.
• Lead the development, sourcing, and editing of content including: Product photography Lifestyle imagery Short-form video or GIFs Branded illustrations or icons Copywriting and visual storytelling for web/social
• Partner with external agencies, photographers, stylists, and freelancers as needed to produce new content that meets brand standards.
• Manage agency relationships and provide creative direction to ensure consistency with brand voice and ecommerce performance objectives.
• Review and support the development of creative briefs for agency partners, ensuring clarity of objectives, brand alignment, and feasibility before submission.
• Partner with the Social Media Manager to create scroll-stopping visual assets for organic and paid social campaigns.
• Design creative for websites and digital advertising with a consistent brand look, feel, and tone.
• Maintain an organized content library and digital asset management in partnership with the Marketing Technologist and Salsify lead
• Contribute to monthly content demands and cross-functional marketing timelines.
• Stay informed on industry trends, creative best practices, and consumer engagement strategies.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 1,001-5,000 employees