DIGITAL CONTENT MANAGER - 1125

City of Greenville, SCGreenville, SC
30d

About The Position

Under general direction and in compliance with standard operating procedures and policies, plans, writes, and creates content for the City's digital communications to transform complex government topics into clear, engaging information for a broad audience. Conducts thorough research, collaborates proactively with other City departments to gather and validate information, and develops story ideas that reflect City Council priorities and emerging community interests. Produces web stories, scripts and social media captions, adapting material for various mediums such as video, web, e-postcards, advertorials, public presentations and social media. Emphasizes independent story development and interdepartmental collaboration to ensure content is accurate, relevant and impactful.

Requirements

  • Bachelor's degree in communications, journalism, media studies or related field.
  • Over four (4) years of experience in content creation, editorial management or multimedia storytelling.
  • Experience managing editorial calendars and coordinating cross-functional teams.
  • Strong writing and editing skills with a portfolio of digital and/or video content.

Nice To Haves

  • Exceptional writing and editing skills.
  • Experience creating digital content across multiple formats (text, image, video, infographics).
  • Familiarity with video production workflows and coaching on writing for multimedia.
  • Journalism, communications or public information background.
  • Strong interpersonal and project management skills.

Responsibilities

  • Create Digital Content: Write, edit and publish original content for the City websites, including news stories, announcements, and educational resources. Translate technical, policy or departmental information into plain language that is easy to understand and relevant to residents, businesses and visitors. Create compelling headlines, calls to action, and copy that reflect the City's tone, mission and priorities. Develop story ideas and content initiatives independently, beyond scheduled agenda items, that promote City Council priorities. Translate video stories gathered by video producers into written and photo content.
  • Provide Editorial Support & Script Development: Edit scripts and web stories developed by the multimedia communications specialists; fact-check content for clarity, accuracy and consistency across platforms. Provide initial feedback on story structure, pacing and tone of scripts. Ensure all materials are well-researched, credible and aligned with organizational messaging. Lead writing workshops and support skill development among department content creators and web editors.
  • Oversee Content Management: Oversee the planning, organization and presentation of digital content to ensure consistency, accuracy and clarity. Maintain editorial and brand standards. Manage a centralized content calendar to coordinate assignments and prioritize coverage. Collaborate proactively with City departments and external partners to gather, validate and amplify information for online publication. Collaborate with production teams to adapt content for website use.
  • Perform other duties as assigned.

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Industry

Executive, Legislative, and Other General Government Support

Number of Employees

501-1,000 employees

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