Digital Campaign Strategist
About The Position
Develop strategic digital proposals tailored to client goals and industry trends. Manage and approve digital production schedules, specifications, and internal budgets. Build audiences and collaborate on media plans across programmatic, paid search, YouTube/GDN, social platforms, and more. Coordinate with sales team for campaign planning and post-sale optimizations. Stay current on digital advertising products and trends, especially as platforms and strategies evolve. Review and approve campaign launches, making data-driven budget recommendations. Take on additional projects as assigned to support agency initiatives.
Requirements
- 3-5 years' experience in digital production, ideally in an agency or large marketing department.
- Strong understanding of Google platforms (Display, SEM/PPC, YouTube) and major social media advertising channels (Meta, LinkedIn, TikTok, etc.).
- Ability to earn Google certification within 90 days.
- Demonstrated project management and time management skills, with the discipline to juggle multiple deadlines.
- Detail-oriented and highly organized, with a sharp eye for quality and accuracy in campaign setup and reporting.
- Proven ability to work independently and as part of a team.
- Excellent written, verbal, and presentation skills; comfortable communicating ideas to clients and colleagues.
- Customer service mindset--collaborative, adaptable, and positive.
- Professional appearance and demeanor, adhering to company policies and upholding 2060 Digital's brand values.
- Ability to work established schedule and additional hours as required to meet deadlines.
- Deadline-driven mindset and the ability to thrive in a fast-paced environment.
- Passion for innovation, performance, and continuous learning.
Responsibilities
- Develop strategic digital proposals tailored to client goals and industry trends.
- Manage and approve digital production schedules, specifications, and internal budgets.
- Build audiences and collaborate on media plans across programmatic, paid search, YouTube/GDN, social platforms, and more.
- Coordinate with sales team for campaign planning and post-sale optimizations.
- Stay current on digital advertising products and trends, especially as platforms and strategies evolve.
- Review and approve campaign launches, making data-driven budget recommendations.
- Take on additional projects as assigned to support agency initiatives.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
Number of Employees
101-250 employees
