Digital Activation Specialist

Shaker Recruitment Marketing•Oak Park, IL

6d•$45,000 - $60,000•Hybrid

About The Position

The Digital Activation Specialist plays a critical role in bringing digital media strategies to life through the execution and management of campaigns across multiple platforms. This role is ideal for early-career professionals with foundational experience who are looking to deepen their skills in campaign activation, data analysis, and quality assurance. With a strong focus on accuracy and process, the Activation Specialist works closely with internal teams to ensure campaigns are launched correctly, paced effectively, and continuously optimized throughout the campaign lifecycle.

Requirements

Bachelor’s degree preferred
1-3 years of work-related experience
Hands-on experience with at least one digital advertising platform (e.g., Google Ads, Meta, LinkedIn)
Strong attention to detail with a focus on accuracy and quality assurance
Analytical mindset with the ability to interpret data and identify trends
Ability to manage multiple priorities in a fast-paced environment
Strong communication skills and ability to collaborate across teams
Self-starter who can work independently and problem-solve effectively
Ability to come to our Oak Park Office two days per week and work in a hybrid environment

Responsibilities

Execute and manage digital media campaigns across paid search, paid social, and related platforms
Translate approved media plans into accurate, on-time platform builds aligned to campaign goals, budgets, and targeting
Own campaign quality assurance, including pre‑launch reviews, post‑launch checks, and ongoing accuracy standards
Monitor campaign pacing and delivery to ensure alignment with planned spend and performance expectations
Communicate campaign status, pacing insights, and optimization recommendations to strategy teams
Maintain accurate budget tracking, media logs, and internal documentation
Update and manage internal tools, workflows, and systems that support campaign activation
Partner cross‑functionally to improve processes, documentation, and operational efficiency
Contribute to team knowledge sharing, platform updates, and continuous improvement initiatives