Admissions CRM Operations Specialist

SSA Group, LLC • Denver, CO

1d

About The Position

The Admissions CRM Operations Specialist will own the day-to-day technical operations and ensure reliable execution of SSA’s CRM services, ensuring tasks are identified, prioritized, and completed to meet SLAs. Working collaboratively with subject matter experts and consulting with partner attractions, this individual will configure and deploy automated customer journeys, validate audience logic and data flows, monitor delivery and system performance, and troubleshoot and resolve integration, data, or platform incidents. Your focus will be on maintaining operational stability, ensuring data integrity, and continuously improving automation processes to maximize partner value and campaign accuracy.
This role can positively impact some of the coolest cultural attractions on the planet, and help support our partners’ mission of sustainability, conservation and animal welfare education.

Requirements

• Bachelor’s Degree in Marketing, Data Science or Business preferred or combination of education and experience.
• Experience working with CRM operations including analyzing customer data, navigating a user interface to gather lists, or reviewing a customer profile.
• Strong troubleshooting skills with demonstrated experience resolving data, integration, or platform issues.
• Proficient with Microsoft Dynamics CRM and Microsoft PowerApps, including data integration and customization.
• Familiarity with Jira (or equivalent issue tracking/project management tools) preferred.
• Proficiency in POS systems, reporting tools, and MS Office Suite (Excel, PowerPoint, Word).
• Background working with museums, zoos, aquariums, cultural attractions, or mission-driven partners.
• Highly organized, detail-oriented and able to manage multiple concurrent campaigns and deadlines.
• Ability to travel up to 10% of the calendar year, which may include weekends and holidays.

Responsibilities

• Support automated workflows that enhance guest experience and drive revenue growth. Monitor and refine automations to ensure efficiency and effectiveness.
• Serve as the primary operational contact for partner attractions and internal stakeholders for CRM initiatives. Translate partner goals into actionable campaign plans, including target definition and message cadence.
• Participate in regular touch base meetings with partners and stakeholders regarding what projects are in flight, upcoming, and completed, ensuring to gather necessary information regarding requirements/decision making.
• Produce performance reports for stakeholders (deliverability, open/click rates, conversion, revenue impact).
• Maintain and enhance data accuracy, consistency, and quality within Microsoft Dynamics.
• Investigate and resolve data issues impacting campaigns (segmentation logic, data integrations, attribute mapping, POS configuration).
• Triage partner issues, collect supporting data, and present a recommended remediation plan to the CRM Product Owner for resolution and escalation
• Contributes to and maintain detailed documentation of all CRM and donor management business cases, including technical specifications for designed solutions.
• Establish and maintain relationships with all stakeholders that are involved with using the CRM solutions provided by SSA Group to support admissions and bundled services.
• Proactively suggest process and product improvements to increase efficiency, deliverability and partner outcomes.

Benefits

• Flexible Vacation or Time Away From Work (TAFW) plan: no accruals; employees are encouraged to schedule time off as needed within business scope.
• Medical, Dental, Vision, Life Insurance and other voluntary benefits for you and your family; employee
• premiums applicable.
• Participation in a 401(k) program with a 15% company match (eligible after one year of employment).
• Short-Term Disability and Long-Term Disability, employer sponsored; scaled-salary pay following submission and approval of leave
• Birthing Parent Plan covers up to (6-8) weeks fully paid leave, based on the birthing event (4) Week fully paid Parental leave following birth, adoption or foster event, can be coupled with Birthing Parent Plan to extend above timeline
• Up to 5 days Paid Bereavement Leave
• $75 monthly cell phone stipend
• Accrued paid sick leave provided in accordance with state law, state/location confirmed in job posting

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees