Creative Licensing Coordinator

The Lumistella Company•Atlanta, GA

About The Position

Join us in Telling the Stories of Santa’s North Pole! The Lumistella Company is a global intellectual property company dedicated to bringing Santa’s North Pole to life for children around the world through consumer products, original entertainment and brand experiences. We are home to the most iconic and beloved Christmas brands of this generation including The Elf on the Shelf, Elf Pets, and Elf Mates. The Creative Licensing Coordinator supports the development and approval of licensed products across multiple categories—including toys, apparel, accessories, home, collectibles, and publishing. This role serves as a key bridge between Lumistella’s Creative, Product Development, and Licensing teams, as well as external licensee partners. The coordinator ensures all product concepts authentically reflect Lumistella’s storytelling, maintain character integrity, and uphold brand standards throughout the entire product lifecycle. This candidate thrives on organization, coordination & communication. A project manager with a keen eye for design

Requirements

Excellent communication skills with the ability to translate creative direction into business context.
Highly organized and comfortable managing large asset libraries.
Strong ability to interpret, apply, and articulate creative feedback.
Thrives in a fast-paced environment while balancing multiple projects simultaneously.
Enjoys working collaboratively with licensees, designers and cross-functional partners.
Strong understanding of character modeling, brand identity, and visual standards.
Keen eye for composition, color theory, layout, typography, and storytelling through design.
Ability to evaluate artwork for accuracy, consistency, and brand alignment.
Adobe Illustrator (strong proficiency)
Adobe Photoshop (strong proficiency)
Adobe InDesign (working knowledge)
Digital Asset Management proficiency
Bachelor’s degree required in related fields such as Graphic Design, Communication Design, Visual Arts, or related discipline (or equivalent professional experience).

Nice To Haves

Adobe Workfront knowledge is a plus
Licensed Consumer Products experience is a plus

Responsibilities

Review product concepts, mock-ups, packaging, and pre-production samples in partnership with Creative Licensing team members.
Provide clear, actionable creative notes related to character likeness, composition, color usage, typography, and narrative alignment.
Route submissions through internal creative, product, and legal teams to ensure timely feedback and approvals.
Track revisions and approval statuses across all stages of the product development process.
Collect and summarize feedback from internal stakeholders, ensuring accurate and consistent communication to licensees.
Maintain the visual integrity of Lumistella brands across all licensed products.
Verify artwork accuracy, on-model poses, approved color palettes, and overall brand expression.
Identify off-model issues, inconsistencies, or deviations from brand standards and work with partners to resolve them efficiently.
Manage and track all creative submissions, artwork files, and reference materials within Adobe Workfront.
Monitor approval stages, deadlines, and deliverables to ensure timely progress across all partner projects.
Maintain digital asset management (DAM) libraries, ensuring files are current, organized, and accessible.
Confirm that licensees receive the correct and most up-to-date creative assets.
Assist in the creation, updating, and organization of style guides, art packs, and other digital assets for licensee use.
Prepare production-ready design files, character art, logos, patterns, and layout templates.
Ensure all creative materials follow Lumistella’s brand standards & character models.
Protects company assets through the proper management of asset files and adherence to company policy with regard to information security and management.