Creative Director

Indie Consulting, LLCNew York, NY
2d$150,000 - $175,000Hybrid

About The Position

The Creative Director at Indie Consulting is responsible for setting and elevating the creative vision across client engagements, ensuring all work is strategically grounded, culturally relevant, and executed at the highest level. This role leads the development of breakthrough creative across channels—from brand campaigns to digital and social—while mentoring and inspiring a growing creative team. As a key partner to strategy, client services, and media, the Creative Director plays a critical role in shaping how brands show up in the world, driving both creative excellence and business impact. This includes ownership of both visual and verbal brand expression across paid social, organic social, and owned channels (including PDPs, websites, and email). This role requires a balance of big-picture thinking and hands-on leadership, with a strong ability to translate insights into compelling, effective creative solutions. Additionally, this role is expected to champion innovation in creative production, proactively identifying and integrating emerging technologies—including AI—to enhance ideation, streamline workflows, and unlock new ways of delivering high-quality, scalable creative for clients.

Requirements

  • 10+ years of experience in creative roles within an agency or consultancy environment, with at least 2–3 years in a leadership position
  • Strong portfolio demonstrating concept-driven creative work across integrated campaigns and digital channels
  • Proven experience leading and mentoring creative teams, including writers, designers, and/or content creators
  • Experience overseeing creative production, including photoshoots, video shoots, and external vendors
  • Experience developing and presenting creative concepts to clients and senior stakeholders
  • Deep understanding of branding, storytelling, and content development across platforms
  • Ability to translate strategy and insights into impactful creative ideas
  • Excellent communication, collaboration, and leadership skills

Nice To Haves

  • Experience working with CPG or consumer brands
  • Background in both brand and performance-driven creative
  • Familiarity with social-first and digital ecosystems, including paid media best practices
  • Experience experimenting with or implementing AI tools in creative workflows
  • Experience contributing to or leading new business pitches
  • Bachelor’s degree in Marketing, Communications, Design, or related field (or equivalent professional experience)

Responsibilities

  • Lead the development of creative strategy and execution across multiple client accounts, ensuring alignment with brand and business objectives
  • Oversee and inspire the creative team, providing clear direction, constructive feedback, and mentorship to elevate output and grow talent
  • Translate strategic insights into compelling creative concepts across campaigns, content, and brand initiatives
  • Partner cross-functionally with strategy, social, influencer, and activation teams to deliver integrated, high-impact work in alignment with objectives and channel best practices
  • Present creative concepts and rationale to clients with confidence, clarity, and strategic grounding
  • Oversee end-to-end creative production cycles, including planning and execution of in-house shoot days and management of external production partners, content creators and vendors
  • Establish and uphold creative standards across visual and verbal expression, ensuring all work is strategically grounded, channel-appropriate, and optimized for both brand building and performance
  • Oversee verbal brand expression across all client work, including messaging, on-screen text, and copywriting
  • Review and approve creative work across channels, including social, digital, paid media, and brand identity
  • Explore, test, and implement emerging AI tools to enhance creative development, production efficiency, and scalability across client work
  • Stay ahead of cultural, creative, and industry trends to inform and inspire forward-thinking work
  • Contribute to new business efforts, including pitch development and creative ideation
  • Help define and evolve Indie’s creative processes, tools, and ways of working as the team grows
  • Establish Indie’s approach to content and creative development, contributing to the future vision of Indie’s end-to-end marketing services

Benefits

  • Play a key role in shaping Indie’s creative vision and growing a best-in-class creative offering
  • Work on exciting, culturally relevant brands across CPG and beyond
  • Collaborate with a talented and passionate team
  • Competitive salary with opportunities for growth and professional development
  • Hybrid work environment with a focus on work-life balance
© 2024 Teal Labs, Inc
Privacy PolicyTerms of Service