Creative Director - AI Dubbing, Prime Video Localization Enablement & Accessibility Program (LEAP) Team

Amazon•Culver City, CA

About The Position

The Prime Video Localization Enablement & Accessibility Program (LEAP) team is seeking an innovative Creative Director to spearhead the creative vision for its AI-enabled dubbing platform. In this pivotal role, you will define the artistic and emotional standards for AI-enabled dubbing solutions, ensuring seamless integration of technology with human creativity to deliver globally accessible, culturally resonant content. You will lead the development of hybrid workflows that blend AI efficiency with artistic and culturally-relevant refinement, oversee quality and ethical guidelines, and drive global expansion of AI-enabled dubbing capabilities. This position requires a proven leader with deep expertise in creative direction, cross-cultural storytelling, and AI-media innovation, ready to set new industry benchmarks for immersive, emotionally authentic international storytelling at scale.

Requirements

10+ years in creative direction, preferably in film/TV dubbing, localization, or AI-driven media
Proven track record in merging technology with artistic storytelling (e.g., voice direction, script adaptation, emotional arc design)
Familiarity with post-production pipelines and collaboration tools (e.g., ProTools, AI platforms like Deepdub or ElevenLabs)
Fluency in English and Latin American Spanish (ES-419) and demonstrated expertise in cross-cultural narrative adaptation
Ability to navigate diverse audience expectations while maintaining universal emotional resonance
Strong stakeholder management skills, with experience guiding technical and creative teams toward shared goals.
Experience building or scaling in-house creative talent development programs, including training, mentorship, or up-skilling initiatives for AI dubbing teams (e.g., launching internal academies, certification programs, or collaborative workshops).

Nice To Haves

Prior hands-on experience deploying advanced AI tools (e.g., real-time neural TTS, dynamic emotional adaptation algorithms, generative voice cloning) in creative workflows, including piloting large-scale AI dubbing projects with measurable impact on viewer engagement.
Recognized industry authority with published papers, patents, or keynote speeches on AI’s role in storytelling, dubbing ethics, or cross-cultural narrative adaptation.
Expertise in dubbing niche formats (e.g., anime, documentaries, immersive VR/AR content) or historical/fictional dialects, demonstrated through award-winning projects or industry acclaim.
Experience leading decentralized, multilingual creative teams across multiple time zones, with a history of fostering collaboration between science, technology, product, voice actors, and localization specialists.
Ability to leverage dubbing performance data (e.g., viewer retention, lip-sync accuracy metrics) to iterate on AI models and creative decisions, reducing creative rework.

Responsibilities

Set the Bar for Creative Vision & Strategy: Establish the creative direction for AI-assisted dubbing, ensuring AI-generated voiceovers preserve emotional nuance, tone, and cultural context. Collaborate with AI engineers and localization experts to refine algorithms for voice synthesis, lip-sync accuracy, and dialect adaptation.
Enable AI-Human Collaboration: Design hybrid workflows where AI handles initial dubbing, and human talent refines delivery, timing, and emotional depth. Where human intervention is necessary, maintain consistency between AI-generated and human-dubbed segments.
Compliance to Quality High Standards: Ensure AI dubbing meets Prime Video’s customer quality benchmarks (e.g., clarity, synchronization, cultural sensitivity, and more) through rigorous testing and feedback loops with quality experts.
Global Expansion & Innovation: Identify opportunities and set up creative workflows to expand AI dubbing to new languages and content types (e.g., anime, documentaries, live-action).
Demonstrate Cross-Functional Leadership: Partner with product, engineering, and marketing teams to align dubbing technology with viewer experience goals. Champion thought leadership through industry talks, white papers, and collaborations with creators advocating AI-augmented storytelling.