Copywriter

FieldWrk•Nashville, TN

2d•Remote

About The Position

We are looking for an experienced Copywriter to join our creative team. As a Copywriter at FieldWrk, you'll craft and refine our clients' brand voices, market positions, and messaging — helping them stand out, attract new business and recruitment leads, and define their internal cultures. That process starts with you helping facilitate in-person brand workshops with clients, key stakeholders, and other members of our creative team (don't worry — we'll teach you our process, and you'll shadow the first few). Traveling overnight to locations across the U.S. (averaging roughly 3-6 days per month), you’ll dive deep into our clients’ cultures and the specific challenges they face to form the creative strategy and direction for building the brand. You’ll then be responsible for executing that strategy by writing clear, impactful, brand-centric copy across multiple mediums that speak directly to the clients’ target audiences. The copywriting team is tight-knit, and our process is highly collaborative. We review content, pass projects back and forth, and support one another’s work. Under the guidance of the Associate Creative Director and Senior Copywriter, you'll collaborate closely with our team of creative and art directors, designers, photographers, and videographers to produce content that serves our clients’ goals.

Requirements

Minimum 3+ years of proven copywriting experience in crafting strategic brand messaging and marketing copy, preferably in an agency setting
Confidence in client communication, including the ability to help guide discussions and decision-making
Demonstrated ability to manage multiple projects and timelines in a fast-paced environment
Familiarity with trades/construction industries—or a clear hunger to learn them inside-out.
An active and empathic listen-first mindset
Comfort with a cooperative, iterative content creation process
Appreciation for the relationship between copy and design, with an eagerness to collaborate and give/receive feedback with grace
Strong desire to make a positive impact through writing and for hardworking industries
Ability to travel 3-6 days per month, on average
Comfort working within CST hours (9 AM-5 PM CT)

Responsibilities

Help lead and facilitate in-person client workshops and presentations to refine brand direction, messaging, and strategy
Develop and write brand identities for multiple clients to provide a framework for all brand messaging and communications
Collaborate with the Creative Team (Creative Director, Senior Copywriter, Art Director, UX Designer) to review and ensure quality and accuracy of all branded copy deliverables
Concept, develop, and execute copy for a variety of platforms including digital, print, social media, and video to meet client objectives
Present, explain, and defend copy concepts to creative teams and clients
Participate in collaborative brainstorming sessions to generate ideas and creative concepts
Conduct research to gain branding insights and understand client industries, target audiences, and competitor activities
Stay current on client industries, target audiences, and competitors to serve as a subject matter expert
Develop user-focused web content and SEO-informed copy for websites and landing pages in collaboration with brand and marketing strategists

Benefits

Health insurance (United) — FieldWrk covers 85% for full-time employees, 50% for families + optional HSA match
Vision / dental insurance — FieldWrk covers 100%
Two weeks paid holiday rest at the end of the year
Flexible PTO policy — We encourage everyone to take 2-3 weeks off per year, outside of our standard company holidays
Life, disability, accident, critical illness, and cancer insurance plans
Retirement plans — Available after three months of employment
Paid parental leave
Dirty boots — see really cool massive earthwork, demolition, mining, and construction projects
Work for a company that cares for, trusts, and empowers their people
Remote work and flexible hours
Profit sharing