Copywriter, Peformance and Brand

The Suddath CompaniesJacksonville, FL
1d

About The Position

Why Choose Suddath to “Move” your Career to the Next Level? At Suddath, you can be part of something special and inclusive! Join a team that has a 100+ year reputation for excellence as an innovative, growing and financially stable company that is dedicated to promoting a culture that thrives on inclusion and diversity. From numerous awards to being recognized as one of the best places to work, Suddath offers a caring, family environment while providing relocation and logistics services to people and companies all around the world. GENERAL POSITION SUMMARY: Responsible to turn strategy and briefs into clear, persuasive copy that performs across channels. Owns writing end-to-end from first draft through final polish, working closely with the designer and taking direction from the Senior Manager of Growth Marketing. This role uses AI as a force multiplier to increase speed and improve quality while maintaining a high bar for accuracy, brand safety and human connection.

Requirements

  • 2+ years of copywriting experience with a portfolio demonstrating performance/conversion work
  • Expertise in writing for SEO and creating conversion-focused assets
  • Strong editing skills and the ability to simplify complex business concepts
  • Comfortable managing multiple deadlines and shifting priorities in a fast-paced environment
  • Proficiency in using Generative AI tools for drafting and ideation with strong verification habits
  • Strong judgment and reliable follow-through
  • Ability to speak effectively before groups of customers or employees of organization
  • Excellent written and verbal communication skills
  • Basic math skills required
  • Ability to apply concepts of basic algebra and geometry
  • Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists
  • Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form
  • To perform this job successfully, an individual should have strong knowledge of Microsoft Office Suite, and the ability to learn and effectively use software applications and other applications used in the performance of job duties
  • Ability to prioritize and re-prioritize as situations and needs change throughout the workday
  • Ability to multi-task and organize workflow to manage daily responsibilities, meet deadlines and prioritize work

Responsibilities

  • Translate strategic briefs into messaging that fits the specific audience, offer and channel requirements
  • Write high-impact copy for campaigns, landing pages, emails, ads, social media, blogs, video scripts and sales assets
  • Produce SEO-driven copy that ranks for high-intent search terms and converts traffic into leads through clear calls-to-action
  • Build campaign copy bundles including ad variations, landing page copy and email sequences
  • Partner with design to ensure copy and visuals work together seamlessly
  • Interview Subject Matter Experts (SMEs) to capture differentiators and technical proof points
  • Own and manage the team's AI writing assistants to accelerate ideation and first drafts while editing aggressively for tone and clarity
  • Produce smart variations for subject lines, hooks, headers and offers for A/B testing
  • Verify facts and remove unsupported claims to ensure brand safety
  • Maintain prompt libraries, tone guides and checklists that improve team output
  • Use performance feedback to refine messaging structure for future campaigns

Benefits

  • A competitive wage with a comprehensive benefits package, including a 401(k) plan with company matching
  • Weekly pay for hourly-paid employees. Biweekly pay for salaried employees
  • Paid Time Off (PTO) and paid company holidays
  • A tuition reimbursement plan where employees are encouraged to continue their education and development
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