Copywriter Manager

Richmond American HomesDenver, CO
1d$85,000 - $105,000

About The Position

The Copy Manager plays a key role in shaping and managing the voice of our national home building brand at Sekisui House, US. This position is responsible for overseeing all written content across digital, print, and experiential platforms, ensuring consistency, clarity, and strategic alignment with the company's brand and customer journey. The ideal candidate is a strong leader, storyteller, and editor with a deep understanding of real estate marketing, lifestyle branding, and customer-centric communication.

Requirements

  • Bachelor’s degree in English, Communications, Journalism, Marketing, or related field.
  • 5+ years of professional copywriting experience, with at least 2 years in a leadership or editorial role.
  • Portfolio of work demonstrating clear, effective, brand-aligned copy across multiple platforms.
  • Exceptional grammar, writing, editing, and proofreading skills.
  • Proficiency with content management systems (CMS), Google Workspace, and project management tools like Asana, Monday.com, or similar.

Nice To Haves

  • Strong understanding of residential real estate, homebuilding, or lifestyle branding preferred.

Responsibilities

  • Collaborate with creative and marketing teams to craft cohesive brand stories that connect emotionally with audiences and reinforce brand values.
  • Develop and maintain brand voice and messaging guidelines tailored to diverse homebuyer segments across the country.
  • Partner with the Copy Director and Creative Director to mentor and inspire the creative team, fostering collaboration, growth, and brand-aligned storytelling.
  • Write, edit, and review copy for a wide range of channels, including: Website and community pages
  • Email marketing campaigns
  • Social media content
  • Digital and print advertising
  • Brochures, signage, and sales collateral
  • Floor plan and feature descriptions
  • Internal communications and executive messaging
  • Help lead and manage a team of copywriters.
  • Assign writing tasks and ensure deadlines are met across multiple departments and projects.
  • Oversee quality control, ensuring all content is clear, compelling, grammatically correct, and on-brand.
  • Partner with marketing, design, sales, and product development teams to create strategic, customer-focused messaging.
  • Translate complex homebuilding concepts and technical information into easy-to-understand, engaging content.
  • Support major campaign launches, new community openings, and seasonal initiatives with tailored messaging.
  • Collaborate with SEO and digital teams to optimize web content for search engines and user experience.
  • Continuously improve content effectiveness by leveraging performance data, customer feedback, and market trends.
  • Bring fresh storytelling ideas that differentiate the brand in a competitive housing market.

Benefits

  • Competitive Compensation: We provide a competitive compensation structure that rewards performance and results.
  • Health & Wellness: Comprehensive coverage includes medical, dental, and vision insurance options, as well as Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA).
  • Financial Future: Access a 401(k) retirement savings plan.
  • Time Off: Our time-off benefits include vacation, sick leave, paid holidays, and other leave types (bereavement, jury duty, FMLA, military leave).
  • Insurance & Protection: Company-provided life insurance, accidental death and dismemberment (AD&D) insurance, and short- and long-term disability coverage are included. An employee assistance program (EAP) is also available.
  • Homeownership & Financing: Take advantage of exclusive home purchase and financing discounts.
  • Pet Insurance: Enjoy discounted group pet insurance rates.
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