Coordinator II - Content Writer/Editor

Sam Houston State University • Huntsville, TX

31d

About The Position

Performs complex coordinating activities for the Enrollment Marketing & Communications team. Writes content for a range of mediums, including online and print. Proofreads and edits content for various audiences, including prospective and current students, staff, and faculty.

Requirements

• Bachelor's degree in communications, English, journalism, public relations, marketing, or related field.
• Two years of relevant experience.
• Knowledge of local, state, and federal laws.
• Ability to effectively collaborate with staff, students, faculty, and administrators.
• Strong interpersonal, organizational, and technical skills.
• Proficiency in setting and meeting deadlines.
• Ability to identify and respond to trends in higher education communications and marketing and institutional needs.
• Ability to use Microsoft Word, Outlook, Excel, and PowerPoint is required.

Nice To Haves

• Experience in Higher Education is desirable.
• Experience with Salesforce Marketing Cloud, Emma, Gecko Engage, and/or EAB Navigate is desired.

Responsibilities

• Creates and curates communications and communication plans for a variety of audiences across various platforms.
• Collaborates with the Director of Enrollment Marketing & Communications (EMC) and other departmental staff, as well as campus partners, to ensure messaging sent to students and prospective students from Enrollment departments is clear, consistent, and aligned with institutional priorities and enrollment goals.
• Ensures all communications adhere to the university's brand and tone, as established by Integrated Marketing Communications (IMC).
• Edits and proofreads ad hoc and routine Admissions and Enrollment communications (e.g., emails, text messages, social media posts, webpages, newsletters, memos, presentations) to ensure clarity, call to action, and consistency.
• Works with EMC team to collect and analyze feedback on communication effectiveness and make improvements as needed.
• Assists in overseeing communications calendars to ensure consistent and timely messaging to current students.
• Assists with the development of content for communication campaigns, reports, webpages, and presentations.
• Prepares training and operation manuals and materials as needed.
• Assists Enrollment Marketing & Communications teams with various marketing, communications, or Customer Relationship Management (CRM) tasks as needed.
• Performs other related duties as assigned.

Benefits

• SHSU offers compelling options for individuals seeking a fulfilling and impactful career including a superior benefit package, competitive salaries and a flexible work environment fostering work/life balance.
• SHSU offers programs that support a healthy work-life balance, contributing to employee well-being and job satisfaction, as well as, professional development opportunities with our educational assistance and dependent assistance programs.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Administration of Human Resource Programs
• Number of Employees: 501-1,000 employees