Content Specialist- NY, NJ, or PA

Visions Federal Credit Union • Endwell, NY

3d • $28 - $37 • Onsite

About The Position

As a Content Specialist, you will research, develop, write, and publish bilingual member- and employee-facing communications in a variety of media in a consistent style and voice. You will partner with internal stakeholders for the efficient planning and execution of public and enterprise-wide communications. You will distill, organize, and convey complex information with a consistent style reflective of organizational values. You will be responsible for content development and implementation of the public-facing website. You will write creatively, and at times technically, in English and Spanish, to support member and staff communications, resources, and strategic objectives.

Requirements

• Associate’s degree in Marketing, Communications, English, Journalism or related field with 3-5 years of related experience.
• Bilingual in Spanish Required
• A passing verbal assessment of language proficiency will be required during onboarding process.
• Proficient in the Microsoft Office Suite programs.
• Proficient with standard office equipment such as computers, phones, photocopiers, filing cabinets, etc.
• Visions remains committed to the aspects of diversity and inclusion and will consider alternative education and experience.

Nice To Haves

• Bachelor’s degree in Marketing, Communications, English, Journalism, or related field with 1-2 years of experience.
• Prior website editing experience preferred.

Responsibilities

• Ideate and execute the writing of diverse communications across print, digital, and audio channels in a voice and style consistent with organizational objectives, values, and branding.
• Prioritize messaging that drives strategy, supports change management, and enhances overall member experience.
• Develop culturally appropriate and resonant communications to diverse audiences throughout Visions’ field of membership.
• Research products and services to distill content in a distinct, appealing manner for internal and external needs.
• Write creatively, educationally, and empathetically to ensure that content is accessible and digestible for diverse audiences.
• In English and Spanish, write and review marketing creative and member communications in a consistent brand style and voice to support organizational objectives.
• Write, structure, and implement website content with consideration for ADA compliance, accessibility, and media targeting opportunities such as SEM and SEO.
• Develop impactful marketing and educational content for members and nonmembers with consideration for advertising compliance with all necessary laws and regulations.
• Maintain and develop the public facing website content and ensure parity between the English and Spanish versions.
• Develop, manage, and evaluate internal communication strategies to support strategic objectives, inform and engage employees, and optimize member experience.
• Craft all staff, enterprise-wide communications and ensure that corresponding resources are created and referenceable in a timely manner.
• Facilitate technical writing and editing for necessary policies, procedures, and staff resources as needed.
• Update and moderate internal communications content as needed, to be housed on company intranet.
• Support all business units and project stakeholders as needed with communications strategies, content creation, and advertising compliance.
• Coordinate with Communications Team on content development needs for graphic design and video production.
• Proactively build and maintain relationships with other business units and advertising agency partners.
• Regularly meet with department representatives to identify communication needs and ensure accuracy and clarity of all staff messaging.
• Regularly participate in continuing education on credit union advertising compliance.
• Provide departmental back-up coverage as needed.
• Respond effectively to changing ideas, responsibilities, expectations, trends, strategies, and other processes.
• Demonstrate commitment to diversity, equity, inclusion, and belonging through continuous development, modeling inclusive behaviors, and proactively managing bias.
• Perform other duties needed to help fulfill our mission, drive our strategy, and support our organization’s values.

Benefits

• Pension Plan
• 401k Plan with company match
• Excellent health benefits
• Flexible Paid Time Off (PTO), Volunteer Time Off (VTO), and Wellness Time Off (WTO)
• 10+ paid holidays per year
• Lifestyle Spending Account stipend for wellness, caregiving, or personal expenses such student loans and tuition reimbursement
• Employee recognition program

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Associate degree
• Number of Employees: 501-1,000 employees