Content Developer

JOHN HENRY FOSTER MINNESOTA INC • Eagan, MN

20d

About The Position

The Content Developer plays a critical role in advancing Tavoron’s 2026 strategic priorities by creating high-quality digital, written, and multimedia content that fuels marketing campaigns, sales enablement, internal communications, and cross-segment storytelling. This role will capture project stories, product applications, customer success, and supplier-driven content, translating them into compelling videos, case studies, social content, and sales tools. This position collaborates closely with internal teams and external partners (photographers, videographers, contract writers, and other vendors) and maintains a steady stream of visual and written assets in the Digital Asset Management (DAM) system. Travel to divisions, customer sites, and supplier locations is expected to capture timely, relevant content.

Requirements

• Bachelor’s degree in Communications, Marketing, Journalism, English, or related field (technical background strongly preferred).
• 3–5 years of experience in content development or digital marketing.
• Exceptional writing, editing, and storytelling skills across digital and multimedia formats.
• Strong technical aptitude; ability to translate complex industrial/automation concepts into clear, engaging content.
• Experience with Adobe Premiere or similar video editing tools (light editing required; external partners will support major production work).
• Proficiency capturing photo/video content using mobile equipment (camera phone, microphone, lighting, etc.).
• Understanding of best practices for LinkedIn, YouTube, and other digital channels.
• Highly organized with strong project management skills and the ability to manage multiple deadlines.
• Comfortable engaging stakeholders, planning site visits, and gathering information independently.
• Strong collaboration and communication skills across teams and levels.
• Ability to adapt quickly, pivot priorities, and operate with urgency.
• Proficient in Microsoft Office (Word, Excel, PowerPoint).

Nice To Haves

• 5–8 years of industry experience in industrial, automation, manufacturing, or technical B2B environments preferred.

Responsibilities

• Develop and produce a range of content including blog articles, case studies, video scripts, social posts, email copy, website content, sales collateral, and product/solution spotlights.
• Capture on-site photos and videos of projects, products, team members, and customer applications for marketing, sales enablement, and internal communications.
• Script, storyboard, and coordinate video production; perform basic editing in Adobe Premiere as needed.
• Edit, proofread, and refine content for accuracy, clarity, brand alignment, and technical credibility.
• Support the execution of Tavoron’s editorial marketing calendar, including the development of Problem - Solution campaign series, thought leadership videos, and supplier co-marketing initiatives.
• Understand industry trends, customer pain points, and competitor positioning to inform content themes and messaging.
• Collaborate with sales teams to identify and develop new sales tools that communicate the Tavoron story to accelerate lead conversion and cross-sell opportunities.
• Write and optimize content for SEO to increase organic traffic and search rankings.
• Craft content for distribution across YouTube, LinkedIn, websites, and email platforms using best practices to maximize engagement.
• Support digital campaigns by providing assets and ensuring message consistency across channels.
• Work closely with division teams, subject matter experts, product specialists, and suppliers to gather accurate technical information and real-world applications.
• Maintain the Digital Asset Management (DAM) system with organized, searchable photos, videos, graphics, and documents.

Benefits

• We offer a competitive salary and benefit package, including medical, dental, and a 401(k) program.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level