Content & Communications Manager

PPR Capital ManagementWayne, PA
6d

About The Position

We're seeking a Content & Communications Manager to be a foundational member of our marketing team. You'll own our content, organic social media presence, and PR efforts, translating complex investment concepts into compelling narratives that resonate with investors, partners, and industry stakeholders. This role offers significant autonomy and the opportunity to build processes from the ground up as we professionalize our marketing function.

Requirements

  • Bachelor's degree in Marketing, Communications, Journalism, or related field.
  • 3-5 years of experience in content marketing, corporate communications, or integrated marketing roles, ideally within financial services, real estate, or B2B professional services.
  • Exceptional writing and editing skills with a portfolio demonstrating versatility across formats, from investor materials to social content to press releases.
  • Proven experience managing social media strategy and growing engaged audiences, with understanding of platform-specific best practices and emerging trends. PR experience including media relations, press release writing, and securing earned coverage in relevant trade or business publications.
  • Strong project management capabilities with the ability to manage an editorial calendar, balance competing priorities, and meet deadlines in a fast-paced environment.
  • Comfort working collaboratively across functions to extract insights from technical experts and translate them for external audiences.
  • Genuine interest in real estate markets and investment management, with the ability to quickly learn industry concepts and communicate them effectively.
  • Analytical mindset with experience using content analytics and social media metrics to measure performance and inform strategy.
  • Proficiency with content management systems, email marketing platforms, social media management tools, and digital analytics.

Responsibilities

  • Develop and manage a comprehensive owned and earned content calendar aligned to the PPR marketing plan and company objectives.
  • Write, edit, and produce high-quality content across channels including web, email, social media, video scripts, and investor communications that effectively communicate our investment approach and market insights.
  • Actively engage and grow audiences on our social media channels while devising strategy to launch new platforms that expand our reach and strengthen our brand presence.
  • Support PR efforts including drafting press releases, coordinating with PR agency to develop pitches and prepare internal spokespeople, and supporting the development of reporter relationships to secure earned media coverage and position PPR leadership as industry thought leaders.
  • Develop strategy and content for marketing collateral including company and fund collateral and coordinate production with creative agency.
  • Ensure message consistency and accuracy across all communications and brand touchpoints, serving as the guardian of our brand voice and narrative.
  • Collaborate with internal stakeholders and subject-matter experts across investment, investor relations, and operations teams to surface compelling stories and insights that showcase our expertise and portfolio performance.
  • Support Human Resources team on internal communications initiatives.
  • Play an integral role in concepting and development of new content initiatives which may include podcasts, proprietary studies, lead magnets and more.
  • Track performance of content and communications initiatives and optimize based on engagement and outcomes, using data to continuously refine our approach and maximize impact across channels.
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