Consumer Product Marketing Manager (IC5)
About The Position
We're looking for an experienced Consumer Product Marketing Manager to join our growing team and support our global audience. As a Consumer Product Marketer at WhatsApp, you will help grow products used by billions of people and businesses all over the world. WhatsApp is at a pivotal moment, navigating a rapidly evolving competitive landscape, Meta-wide ambitions, and emerging global regulations. We’re seeking a strategic Product Marketing Manager to lead our Compliance and Security portfolios within our Privacy organization. This role will be at the forefront of landing impactful privacy moments, steering executive-level, principle-driven discussions, and preserving user trust through critical go-to-market (GTM) initiatives. We are looking for someone who: - is strategic and principles-driven - has demonstrated experience of trying new approaches, balancing risk and impact - has developed project management skills - very organized and methodical, able to coordinate across teams and keep large cross functional teams on track
Requirements
- 5+ years of full-time experience in Marketing or Operations
- Direct experience in Product Marketing, partnering closely with Product teams
- Experience with consumer Go-To-Market strategies based on consumer insights
- Experience working with product, marketing, policy and communications teams at all levels of management
- Executive communication and stakeholder management skills
- Project management, organization and influencing skills
- Bachelor's Degree in Business, Marketing, or equivalent relevant experience
Nice To Haves
- Internet or technology industry experience
- International experience
Responsibilities
- Work closely with product and legal teams to ensure regulatory readiness
- Consolidate, coordinate, and own the narrative around user notice moments across WhatsApp, ensuring leadership visibility and alignment at every step
- Influence and shape product strategies, positioning and narratives through the use of data and insights for target audiences in close collaboration with research, product, communications and policy
- Develop and execute on go-to-market strategies including goals, metrics for success, asset development and integrated launch planning with cross functional partners
- Tackle complex problems strategically, and create thoughtful recommendations and action plans for solving those problems
Benefits
- bonus
- equity
- benefits
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What This Job Offers
Job Type
Full-time
Career Level
Manager
