Communications Specialist/Corporate

Methodist Le Bonheur Healthcare
9d

About The Position

If you are looking to make an impact on a meaningful scale, come join us as we embrace the Power of One! We strive to be an employer of choice and establish a reputation for being a talent rich organization where Associates can grow their career caring for others. For over a century, we’ve served the health care needs of the people of Memphis and the Mid-South. The Communications Specialist bridges internal and external communications by curating and narrating MLH's story from and for our Associates and key stakeholders and working with subject matter experts on content and plans that engage our target audiences. Writes, edits and coordinates communications for both internal and external audiences. Leverages new technologies and modern media to enhance our impact and broaden our reach in the community. Models appropriate behavior as exemplified in MLH Mission, Vision and Values. Working at MLH means carrying the mission forward of caring for our community and impacting the lives of patients in every way through compassion, a deliberate focus on service expectations and a consistent thriving for excellence. A Brief Overview The Communications Specialist bridges internal and external communications by curating and narrating MLH's story from and for our Associates and key stakeholders and working with subject matter experts on content and plans that engage our target audiences. Writes, edits and coordinates communications for both internal and external audiences. Leverages new technologies and modern media to enhance our impact and broaden our reach in the community. Models appropriate behavior as exemplified in MLH Mission, Vision and Values.

Requirements

  • Bachelor's Degree Journalism
  • Bachelor's Degree Marketing
  • Bachelor's Degree Communications
  • Bachelor's Degree Public Relations
  • 3-5 years Communications
  • 3-5 years marketing
  • Media relations
  • Exceptional storyteller with strong written and verbal communications skills
  • Self-starter who is well organized, skilled at meeting tight deadlines and comfortable with shifting priorities and adapting to change.
  • Conceptual knowledge of public relations, media and employee communications strategies.
  • Self-directed with ability to collaborate with a team or work independently to advance the goals of the organization.
  • Demonstrated ability and experience leveraging both traditional, digital, new media and emerging technologies
  • Knowledge in producing well-written, creative copy with a strong background in AP style
  • Ability to think strategically and creatively to develop solutions and innovative ideas.
  • Proficient skills in Microsoft Word, Excel, PowerPoint, Outlook.
  • Proficient knowledge and skills with social media platforms including Facebook, X, Instagram, YouTube, and LinkedIn.

Responsibilities

  • Drafts compelling content for, newsletters, announcements, employee messages and internal and external websites.
  • Assists Marketing, Communications & Web team with internal and external communications and collaborate with subject matter experts to identify stories that advance our strategic priorities, promote our Power of One culture, enhance our reputation and image and support brand growth.
  • Curates engaging experiences, such as town halls, leadership summits or employee, media and community events.
  • Liaises with company departments and events team for promotional materials, signage, or marketing-owned equipment.
  • Builds strong working relationships with key audiences and stakeholders to accomplish marketing, communications and system initiatives.
  • Manages the development and implementation of communications plans and serve as project lead as needed.
  • Establishes and maintains a consistent process for monitoring engagement and information flow across departments: MOLLI usage, newsletter readership, viewership, tone, message penetration and reach).
  • Develops relationships with local media and industry media, community organizations and strategic partners (Internal & External) to advance our story and key initiatives.
  • Supports community engagement efforts and employee campaigns.
  • Supports marketing and communications initiatives to grow our key service lines and position or leaders, physicians and clinicians as subject matter experts.
  • Participates in the continued advancement of Methodist Le Bonheur messaging to connect with target audiences.
  • Adapts content for various digital formats and presentation styles.
  • Leverages data and analytics to measure progress and drive results.
  • Performs other duties as assigned.
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