Communications Senior Manager - Americas Regional Performance

Baker Hughes • Houston, TX

1d • Hybrid

About The Position

Baker Hughes is a global energy technology company serving customers across more than 120 countries. The Brand, Marketing & Communications (BMEC) organization drives growth by elevating brand reputation, strengthening stakeholder engagement, and enabling commercial success through integrated communications and marketing strategies. With a focus on regional relevance and global alignment, the Americas BMEC team ensures impactful execution of campaigns, messaging, and engagement initiatives that support business priorities across diverse markets. The Communications Senior Manager - Americas Regional Performance leads BMEC activities across the region, overseeing the planning, activation, localization, execution, and optimization of enterprise BMEC priorities. Acting as a strategic advisor to business and commercial leaders across priority markets, this role ensures alignment between global strategies and regional needs while driving measurable impact across the Americas.

Requirements

• Hold a bachelor’s degree in marketing, communications, brand, or business.
• Bring 8–10+ years of B2B marketing and communications experience with global scope in a public company.
• Have experience in B2B, industrial, energy, or technology sectors.
• Be fluent in English and Spanish.
• Demonstrate strong strategic thinking and planning capabilities.
• Bring strong stakeholder engagement and management skills.
• Have strong project management skills with the ability to prioritize delivery outcomes against regional priorities.
• Collaborate effectively with BMEC teams and regional leaders to integrate regional priorities into global strategies and vice versa.

Responsibilities

• Acting as a trusted marketing and communications partner to commercial and functional leaders across the Americas.
• Working with regional stakeholders to define regional priorities while ensuring alignment with enterprise objectives.
• Collaborating with the regional performance team to establish a consistent approach to planning, performance, and measurement.
• Partnering with GAPP to align strategic messaging, support policy positions, and ensure stakeholder‑focused communications that enable business growth.
• Translating global brand, marketing, PR, and segment strategies into relevant regional plans aligned with commercial and growth priorities.
• Ensuring consistent application of global brand standards while enabling market‑specific localization to maximize relevance and impact.
• Identifying opportunities to tailor messaging, channels, and content to regional customer and stakeholder needs.
• Leading regional crisis communications—particularly those related to geopolitical developments or natural disasters affecting employees and business continuity—and supporting business crisis communications in collaboration with segment marcomms partners.
• Leading the activation and performance of integrated marketing campaigns—including commercial, technology, and solutions content—to drive a unified Baker Hughes voice across the Americas.
• Partnering with regional commercial and business leaders to align marketing priorities with growth objectives and customer needs.
• Ensuring effective activation of product launches and solutions across the region.
• Activating employee communications and engagement campaigns in collaboration with internal communications teams.
• Advising on the planning and execution of customer events, industry events, and executive engagements across the Americas in collaboration with events & experiences, brand, marketing, segment teams, and regional leaders.
• Ensuring events are strategically aligned, locally relevant, and deliver measurable stakeholder and commercial value.
• Partnering closely with commercial leadership teams on high‑profile regional engagements, considering both internal and external audiences.
• Tracking and reporting regional KPIs across brand health, campaign performance, communications impact, and commercial contribution.
• Sharing insights, best practices, and learnings from markets across the Americas.

Benefits

• Contemporary work‑life balance policies and well‑being activities
• Comprehensive private medical care options
• Life insurance and disability program coverage
• Tailored financial programs
• Additional elective or voluntary benefits
• Company-sponsored benefit programs, including health & welfare programs and the Thrift Plan (401k)
• Comprehensive and competitive benefits package
• Additional forms of compensation such as bonuses

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 5,001-10,000 employees