Communications Manager

Taymax GroupSalem, NH
41dOnsite

About The Position

About the Role: The Manager, Communications is the strategic communications leader for Taymax Group, responsible for developing, managing, and executing the company’s internal and external communications strategy. This role serves as the central hub for all cross-functional initiatives, ensuring information flows clearly, consistently, and efficiently across the organization. Acting as the voice of the brand, the Manager, Communications translates complex business priorities—spanning Operations, HR, Marketing, Facilities, IT, Finance, and more—into concise, actionable communications for field leadership and club teams. The role ensures that all messaging is aligned, workload-balanced, and delivered in a way that protects General Managers and supports the efficient operation of every club. This leader also oversees corporate announcements, LinkedIn and employer-brand content, company-wide messaging, and organization-wide publications. As a key partner to Field Leadership, the Manager, Communications shapes the delivery of priorities, drives understanding of current initiatives, and ensures communication channels support Taymax’s mission to run the highest-performing, most member-focused Planet Fitness clubs.

Requirements

  • Working knowledge and advanced experience of Microsoft PowerPoint, Office, Excel, Teams and SharePoint.
  • Proven ability to handle multiple tasks and differing priorities in a constantly changing and demanding environment using excellent organizational, communication, negotiation and scheduling skills.
  • BA/BS Degree required.
  • 5–7+ years of experience in communications, internal communications, corporate communications, or related field.
  • Exceptional writing, editing, and content development skills.
  • Strong project management and organizational abilities.
  • Experience partnering with senior leaders and managing cross-functional initiatives.
  • Ability to translate complex information into simple, actionable guidance.
  • Familiarity with retail, franchise, or multi-unit operations.
  • Must be able to travel to clubs within our Canadian market and maintain eligibility to do so.
  • Must posses and maintain a driving record that will allow driving on behalf of the business.

Responsibilities

  • Strategic Communications Leadership: Develop, enhance, and implement a comprehensive internal and external communications strategy aligned with Taymax’s business objectives and global operations direction.
  • Serve as the strategic owner of Taymax’s organizational voice, ensuring consistency, clarity, and quality across all communications channels.
  • Translate cross-functional initiatives into structured, clear, and actionable communications for the field, ensuring messaging is balanced, timely, and supportive of operational excellence.
  • Continually evaluate communication needs across the enterprise and innovate new tools, channels, and approaches to support ongoing business evolution.
  • Internal Communications & Field Support: Anticipate field communication needs and deliver simple, relevant, and high-quality solutions that enable club teams to execute effectively.
  • Partner closely with Field Leadership to ensure communication delivery supports business priorities, operational workflows, and club-level execution.
  • Content Creation & Channel Management: Develop and publish high-quality written content, including company announcements, leadership messages, newsletters, initiative updates, and enterprise-wide publications.
  • Manage corporate LinkedIn presence and support employer-brand storytelling across digital platforms.
  • Establish and maintain templates, standards, and brand guidelines for all communication formats to ensure consistency and professionalism.
  • Maintain company Intranet through Microsoft programming to drive employee engagement inclusive of Teams Channels, home page, navigation, and document storage.

Benefits

  • Competitive compensation and benefits package, including a free gym membership.
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