Communication and Content Manager: Franklin College of Arts and Sciences

University of Georgia • Athens, GA

45d

About The Position

The Communications and Content Manager is a creative and strategic leader responsible for shaping and sharing the story of the Franklin College of Arts and Sciences. This role centers on executing a dynamic content strategy that communicates the College's mission, academic excellence, and community impact to a wide range of external and internal audiences, including academic peers, prospective and current students and parents, faculty, alumni, donors, and the broader public, including local, state and federal government entities. With a strong emphasis on content creation, the manager produces compelling written, visual, and multimedia materials that highlight the College's exceptional and diverse programs, research, scholarship and creative output, and its people including alumni, students, faculty and staff. The role requires a deep understanding of how to tailor messaging across channels and audiences, ensuring clarity, relevance, engagement and broad appeal. Collaboration is central to this position. The manager works closely with academic departments; faculty; university partners; student groups; Franklin development and alumni relations; student academic services; UGA government relations; and central marketing and communications. This individual serves as a strategic partner and creative resource, helping stakeholders across the college articulate their expertise and goals and translate them into effective communications.

Requirements

• Bachelor's degree in a related field or equivalent and 8 years of professional experience
• Strong project management skills are essential, as the manager must juggle multiple priorities and deadlines while coordinating with stakeholders across the college and ensuring projects are completed from inception to delivery.
• The position requires a strategic mindset, creative vision, and the ability to adapt messaging to resonate with a wide range of audiences.
• The ideal candidate is a skilled storyteller, a strategic thinker, and a collaborative communicator who thrives in a fast-paced academic environment.

Nice To Haves

• Bachelor's degree in Marketing, Communications, Journalism, English, Public Relations, or a related field.
• 5+ years professional experience in communications, content creation, or related field.
• Exceptional writing and editing skills.
• Ability to work collaboratively in a fast-paced, academic environment.
• Strong understanding of audience segmentation and comprehensive communication practices.
• Demonstrated familiarity with a range of communications principles including messaging, writing, editing, graphic design, visual communications, branding, marketing, advertising, electronic communications, social media, and generative AI tools.
• Ability to communicate technical content to a general audience and a variety of stakeholders.
• Experience working with business/industry, alumni engagement, and development initiatives.
• Experience in a higher education, independent school, or nonprofit environment.
• Strong skills using technology in the workplace, familiarity with content management systems and email platforms; social media competencies.
• Significant prior communications experience writing and producing publications and developing and placing stories.

Responsibilities

• Execution of a comprehensive content strategy that supports the College's mission and strategic priorities. Includes creating engaging and high-quality content for dissemination across digital and traditional marketing platforms (e.g., websites, print, newsletters, and social media channels).
• The manager is responsible for writing and editing feature stories; press releases; faculty, student, and alumni profiles; informational web content; and promotional materials that showcase the College's academic and research strengths and community impact.
• Supports communication efforts that foster transparency and connection among faculty, staff, and students.
• Externally, they work with university communications and media outlets, helping to amplify the College's visibility and reputation.
• The role involves close collaboration with academic departments, development and alumni relations, the office of information technology, student academic services, government relations and student ambassadors to ensure messaging is aligned, timely, and effective.
• Work with Department Heads and School and Institute Directors and individual faculty to ensure they are supported and represented.
• Work with vendors/agency partners as needed.
• Present to various stakeholders as necessary.
• Additional responsibilities as assigned.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Industry: Educational Services
• Number of Employees: 5,001-10,000 employees