CNN Commercial - Commercial Technology Lead
About The Position
CNN International Commercial is seeking a dynamic and experienced Commercial Technology Lead to spearhead the evolution of our ad structure and commercially facing products. This pivotal role will oversee the representation of commercial needs with core working groups across CNN. They will also with teams responsible for operations of our ad server systems, video and display ad setup, and workflow process platforms. Working closely with cross-functional teams in Atlanta and New York, you’ll be instrumental in driving innovation, scalability, and operational excellence across our commercial technology stack. If you're passionate about digital advertising, thrive in a fast-paced international environment, and have a knack for bridging technical execution with strategic vision—this is your opportunity to shape the future of advertising at one of the world’s most iconic media brands.
Requirements
- Bachelor’s degree in Digital Media, Media Technology, Information Technology, Communications, Advertising, or a related field that blends technical and advertising disciplines.
- 5+ years of experience in digital advertising technology, ad operations, or ad tech platforms — candidates with 3+ years will also be considered if they have strong technical depth.
- Strong technical foundation with exposure to advertising workflows, ad delivery systems, or commercial media technologies (as opposed to finance or traditional marketing backgrounds)
- Experience contributing to or owning commercial and product roadmaps for digital advertising or media technology platforms.
- Strategic Leadership: Proven ability to lead complex ad tech initiatives across global teams and time zones.
- Communication & Collaboration: Strong interpersonal skills to work effectively with stakeholders in Atlanta, New York, and London.
- Project Management: Experience managing large-scale technology rollouts, vendor relationships, and cross-functional coordination.
- Problem Solving: Analytical mindset with a proactive approach to diagnosing and resolving technical and operational challenges.
- Adaptability: Comfortable navigating ambiguity and evolving priorities in a dynamic media landscape.
- Stakeholder Engagement: Ability to translate technical concepts into business value for commercial, editorial, and product teams.
- Ad Server Infrastructure: - Deep understanding of ad serving platforms (e.g., Google Ad Manager, FreeWheel, Xandr) - Experience with server-side and client-side ad delivery - Knowledge of header bidding and programmatic integrations
- Video & Display Ad Setup: - Expertise in VAST, VPAID, VMAP standards - Familiarity with SSAI (Server-Side Ad Insertion) and CSAI (Client-Side Ad Insertion) - Hands-on experience with display ad formats, rich media, and responsive creatives
- Workflow & Process Systems: - Experience implementing and optimizing workflow automation tools (e.g., Jira, Monday.com, Airtable) - Understanding of trafficking systems, campaign management platforms, and creative approval pipelines
- Data & Reporting: - Proficiency in ad performance analytics, viewability metrics, and third-party verification tools (e.g., Moat, IAS, DoubleVerify) - Ability to work with data teams to ensure accurate tracking, attribution, and reporting
- Security & Compliance: - Familiarity with GDPR, CCPA, and global data privacy regulations - Understanding of brand safety, fraud detection, and ad quality assurance
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
