Channel Marketing Manager

Acrisure • Oklahoma City, OK

14d • Remote

About The Position

We ’re looking for a strategic yet hands-on Channel Marketing Manager to grow our partner ecosystem — including brokers, CPAs, and referral networks. In this role, you’ll bring partner programs to life from idea to launch, driving engagement, lead generation, and shared revenue growth.

Requirements

• 3+ years of experience in B2B marketing, with a focus on channel, partner, or field marketing.
• Proven ability to plan and execute multi-channel campaigns that drive measurable partner engagement and pipeline growth.
• Strong understanding of partner ecosystems — including brokers, CPAs, and referral-based networks.
• Excellent project management skills with the ability to juggle multiple campaigns, stakeholders, and deadlines.
• Comfortable working in fast-paced, high-growth environments where collaboration, adaptability, and initiative are key.
• Exceptional communication and relationship-building skills — able to translate strategy into clear, actionable marketing plans for partners.

Responsibilities

• Build, launch, and optimize co-marketing campaigns with brokers, CPAs, and referral partners to drive qualified leads and partner engagement.
• Manage day-to-day partner communications, ensuring consistent messaging, timely campaign execution, and strong relationships across the channel.
• Collaborate with sales and partner teams to identify growth opportunities, co-develop go-to-market plans, and measure results.
• Own campaign performance tracking — analyze data, report on ROI, and continuously refine tactics to improve conversion and engagement.
• Along with product marketing, help develop partner marketing materials — email templates, sales collateral, landing pages, and enablement kits — that make it easy for partners to promote our solutions.
• Coordinate events, webinars, and partner activations that strengthen relationships and generate pipeline opportunities.
• Work closely with creative and digital teams to deliver high-quality, on-brand content and assets for partner use.
• Act as the partner’s marketing advocate internally — ensuring their needs, insights, and opportunities are reflected in strategy and execution.

Benefits

• Comprehensive medical insurance, dental insurance, and vision insurance; life and disability insurance; fertility benefits; wellness resources; and paid sick time.
• Generous paid time off and holidays; Employee Assistance Program (EAP); and a complimentary Calm app subscription.
• Immediate vesting in a 401(k) plan; Health Savings Account (HSA) and Flexible Spending Account (FSA) options; commuter benefits; and employee discount programs.
• Paid maternity leave and paid paternity leave (including for adoptive parents); legal plan options; and pet insurance coverage.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees