Channel Marketing Manager, FluentStream

Ooma

2d•$75,000 - $120,000

About The Position

As FluentStream's Channel Marketing Manager, you will play a key role in driving new demand and supporting partner-led growth. You will help run campaigns across multiple channels, create marketing assets, and track performance to improve results over time. You will work with our Marketing Programs Manager and step into more independent ownership as the team grows and responsibilities shift in the months ahead.

Requirements

5-8+ years of hands-on marketing experience with exposure to demand generation, content, or digital campaigns.
Bachelor’s degree in Marketing, Communications, or a related field or equivalent practical experience.
Strong writing and communication skills across multiple formats and audiences.
Ability to manage multiple projects, stay organized, and follow through with attention to detail.
Comfortable working independently and taking ownership of campaigns from planning to execution.
Experience analyzing campaign performance, using data and insights to optimize partner programs and demand generation outcomes.
Ability to develop clear, compelling messaging and content that supports demand generation and partner activation.
Familiarity with marketing automation, CRM, and analytics tools such as Salesforce, HubSpot, Google Ads, or similar platforms.

Nice To Haves

Graphic Design: Experience with tools like Adobe Creative Suite and/or Canva.
Video Editing: Basic video editing skills for creating engaging video content.
Web Development: Familiarity with WordPress for minor web content updates.

Responsibilities

Lead our partner driven demand efforts by building and coordinating co-branded campaigns, marketing materials, and joint outreach activities.
Run demand generation campaigns across channels (including, but not limited to: paid ads, email, content, webinars, and digital outreach) to bring in qualified leads for the sales team.
Manage nurture workflows for inbound and outbound prospects. This includes email sequences, follow ups after webinars or events, and retargeting to move leads through the sales funnel.
Monitor campaign results and metrics such as leads generated, cost per lead, conversion rates, and campaign ROI. Use those insights to refine and improve future efforts.
Work closely with Sales, Product, and Customer Operations Teams to align marketing plans, especially around product launches, promotions, or partner campaigns.
Produce marketing assets and content that support demand generation and partner activation, including ad copy, email templates, landing pages, partner-facing materials, and webinar or event content.
Serve as the lead for demand generation while the Marketing Manager is on leave. You will own campaigns from start to finish with clear ownership and minimal oversight.
Explore new marketing approaches or channels, test ideas, and help expand our demand engine over time.

Benefits

Comprehensive Medical/Dental/Vision insurance for you and eligible dependents
HMO, PPO’s or a PPO with a HDHP (including HSA, which Ooma helps fund)
Employer Paid Income Protection Benefits (Basic Life and AD&D, Short- and Long-term disability)
FSA Healthcare & Dependent Care
Commuter Benefits
Voluntary Accident, Critical Illness, Hospital Indemnity and Legal
401(k), including employer match, and Roth
Employee Stock Purchase Plan (ESPP)
Paid Time off, Sick Time, as well as corporate holidays observed
Employee Assistance Program
Life Balance benefits with Travel Assistance Services and Identity Theft
Additional Benefits include a Discount Program, Credit Union, Medicare Assistance, etc.