Channel Marketing Manager, FluentStream

Jobgether

2d • $75,000 - $120,000

About The Position

This role is focused on driving partner-led growth and demand generation through strategic marketing initiatives. You will own campaigns across multiple channels, create compelling marketing assets, and monitor performance to optimize results. The position requires close collaboration with sales, product, and customer teams to ensure alignment and successful partner engagement. You will have the opportunity to lead campaigns independently, test new approaches, and help expand marketing programs over time. Strong analytical skills, creativity, and the ability to manage multiple projects in a fast-paced environment are essential. This role offers the chance to make a measurable impact on business growth and partner success while growing your expertise in channel marketing.

Requirements

• 5–8+ years of hands-on marketing experience, with exposure to demand generation, content, or digital campaigns.
• Bachelor’s degree in Marketing, Communications, or a related field, or equivalent practical experience.
• Strong writing and communication skills across multiple formats and audiences.
• Proven ability to manage multiple projects simultaneously with attention to detail.
• Comfortable owning campaigns end-to-end, from planning through execution.
• Experience analyzing campaign performance and using data to optimize outcomes.
• Ability to develop compelling messaging and content to drive partner engagement.
• Familiarity with marketing automation, CRM, and analytics tools such as Salesforce, HubSpot, or Google Ads.

Nice To Haves

• Graphic design skills (Adobe Creative Suite/Canva), basic video editing, familiarity with WordPress.

Responsibilities

• Lead and execute co-branded partner campaigns, marketing assets, and joint outreach activities.
• Plan and run demand generation campaigns across channels including paid ads, email, content, webinars, and digital outreach.
• Manage nurture workflows for inbound and outbound prospects, including follow-ups and retargeting efforts.
• Track campaign metrics such as leads, conversion rates, cost per lead, and ROI, and use insights to improve future efforts.
• Collaborate with Sales, Product, and Customer Operations teams to align marketing plans with launches, promotions, and partner initiatives.
• Create and maintain marketing content and assets such as ad copy, email templates, landing pages, partner materials, and webinar content.
• Explore new marketing channels and approaches to expand the partner demand engine and drive measurable results.

Benefits

• Competitive base salary range: $75,000–$120,000 USD.
• Comprehensive medical, dental, and vision insurance for employees and eligible dependents.
• Employer-paid income protection benefits (Life, AD&D, Short- and Long-term disability).
• FSA Healthcare & Dependent Care, commuter benefits, and voluntary insurance options.
• 401(k) with employer match and Roth option, Employee Stock Purchase Plan (ESPP).
• Paid time off, sick leave, and corporate holidays.
• Employee assistance program, life balance benefits, travel assistance, and identity theft protection.
• Additional perks: discount programs, credit union membership, and professional development opportunities.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 11-50 employees