Campaign Manager

Celigo

3h•$120,000 - $135,000•Remote

About The Position

At Celigo, we believe integration should empower — not exhaust — innovation. As a modern Integration and Automation Platform (iPaaS), we’re on a mission to simplify how companies integrate, automate, and optimize processes. Powered by game-changing technology like runtime AI and prebuilt, mission-critical integrations, Celigo is redefining how businesses connect their world. We’re looking for a Campaign Manager to lead and execute creative, performance-driven marketing programs within the eCommerce segment. This role owns campaign strategy through execution, driving demand, revenue, and engagement across this fast-moving landscape. The ideal candidate is a hands-on marketer with a strong track record of building creative, multi-channel campaigns that deliver measurable results in the eCommerce segment. They bring a deep understanding of the eCommerce buyer journey, the ability to translate insights into compelling programs, and the organizational chops to manage multiple initiatives at once.

Requirements

End-to-end campaign strategy development (concept → execution → analysis)
Ownership of integrated, multi-channel campaign roadmaps
Cross-functional collaboration with Sales, Product Marketing, Content, RevOps, and Field Marketing
Ability to act as a central campaign owner and orchestrator
Clear communication of results, insights, and recommendations to stakeholders and leadership
Experience building and executing multi-touch campaigns for B2B SaaS (iPaaS or integration platform experience preferred)
5+ years in B2B campaign management or demand generation.
Proven track record of owning integrated campaigns tied to pipeline and revenue.
Strong analytical skills with the ability to turn data into action.
Hands-on experience with HubSpot and Salesforce.
Comfortable managing multiple campaigns and priorities at once.
Ability to thrive in a fast-paced, agile environment

Responsibilities

Own end-to-end campaign development from concept through post-campaign analysis.
Translate business priorities into clear campaign strategies, target audiences, messaging frameworks, and channel plans.
Build and manage an integrated campaign roadmap aligned to revenue goals.
Drive pipeline creation and acceleration through targeted campaigns across net-new motions.
Own campaign-level pipeline contribution, conversion rates, and ROI.
Partner with sales to align on targeting, account lists, handoff, and follow-up execution.
Define campaign audiences using firmographic, behavioral, and intent data.
Partner with product marketing and content to develop campaign narratives and asset requirements.
Design and run A/B tests across messaging, channels, and offers to continuously improve performance.
Execute multi-channel campaigns across email, digital, events, and sales plays.
Coordinate timelines, assets, and launches across teams to ensure on-time delivery.
Support field and segment-specific programs, including ecommerce-focused events and campaigns.
Define success metrics and measurement plans for every campaign.
Analyze performance across the full funnel (engagement, MQL, SQL, pipeline, revenue).
Deliver clear insights and recommendations to leadership.
Working with MOPS, build and manage campaigns in Salesforce and HubSpot, including automation, tracking, and attribution.
Ensure campaign data integrity and accurate reporting in partnership with RevOps.
Improve processes and workflows to scale campaign execution efficiently.
Work closely with Sales, Product Marketing, Content, RevOps, and Field Marketing to deliver cohesive go-to-market execution.
Act as the central owner, ensuring campaigns are aligned, coordinated, and results-driven.