Business Partner Key Accounts

the LEGO Group • Boston, MA

5d • $107,885 - $161,827 • Hybrid

About The Position

Are you a rebel at play who acts more kid and creates at the speed of now? Bring your outstanding Account Management skills to help drive world class creative and deliver for the business! Join Our LEGO Agency – the internal Marketing Commutations/Creative Agency in the LEGO group. Our ambition is to become a global leader in shopper, retail and e-commerce experiences. As a Business Partner Key Accounts within Our LEGO Agency, you will be the internal Agency Business Partner working with our Key Accounts Team, to deliver strategic and creative work that is invincible! You have a track record of working with Key Accounts, in both online and offline commerce, with a strong specialism in shopper, retail, e-commerce and experiences. Like an account manager at an external advertising agency, this role is the liaison between our Marketing Partners and the internal Agency (Strategic, Creative and Project management teams). The Business Partner is Marketing’s trusted advisor and acts as the voice of marketing in the internal LEGO Agency. This role has a specific focus on our retail marketers operating in collaborations with our sales teams.

Requirements

• Established background working with a digital shopper agency
• Ability to evaluate creative ideas against a business objective & creative brief
• Marketing experience, with extensive background in Account Management
• Demonstrated strong skillset in: interpersonal relations, communication, diplomacy, leadership, presentation and collaboration skills
• Strong Understanding of our business & marketplace – To drive teams to reach our business goals
• Mastery of the marketing creative process (strategy, creative, production) as well as Owned, Earned, Shared, and Paid marketing channel approach and mix
• Understanding of retail shopper insights and touchpoint mix

Responsibilities

• Blending storytelling and commerce to create seamless, connected experiences that meet consumers and shoppers where they are, building brand loyalty and driving business success.
• Leading integrated, strategic and creative excellence with internal and external partners, including account retail marketing teams
• Commercial problem solvers: We’re the business knowledge center within the agency – helping our teams focus on the opportunities and work that will deliver for briefs and for the business
• Work with global counterparts to ensure campaign cohesiveness
• Onboard, evaluate and create briefs, while working with Project Management to ensure projects are delivered on time and on brief
• Collaborate with partners across the organization as well as externally, building best in class creative partnerships with key accounts
• Utilizing retailer and shopper insights to craft engaging narratives that connect with relevant audiences, indirectly lead teams through project life cycles to ensure Agency output delivers against objectives
• Opportunity Identifiers: With strategy, create a pipeline of opportunities or support business needs / challenges to bring to marketing
• Business Goal Accountable: The voice of the marketers in the agency; accountable for output that is strategic and deliver against objectives
• Creative Champions helping ensure creative ideas land in the best way while bringing context of organizational landscape

Benefits

• Family Care Leave – We offer enhanced paid leave options for those important times.
• Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
• Wellbeing – We want you to be your best self, so you’ll have access to the Headspace App and lots of wellbeing initiatives and programs run by local teams where you are based
• Colleague Discount – We know you'll love to build so from day 1 you will qualify for our generous colleague discount.
• Bonus – We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed