Business Development Representative

SupioSeattle, WA
$78,000 - $90,000

About The Position

We are seeking a dynamic and results-driven Business Development Representative to join our growing team. This role is ideal for someone who thrives in a fast-paced environment, blending the strategic and tactical elements of demand gen marketing, business development, and pre-sales support. The ideal candidate will have experience in driving lead generation initiatives and supporting sales efforts to achieve business objectives.

Requirements

  • Bachelor's degree
  • 1+ years of experience in marketing, business development, or sales support roles.
  • Strong project management skills with the ability to multitask and meet tight deadlines.
  • Excellent communication and interpersonal skills, with a proven ability to build and maintain relationships with internal and external stakeholders.
  • Proficiency in full tech stack for business (MS Office, Google Workspace).

Nice To Haves

  • CRM and marketing automation tools (e.g., Salesforce, HubSpot, Marketo) is a plus.

Responsibilities

  • Identify and develop new business opportunities
  • Collaborate with sales and marketing teams to nurture leads and accelerate pipeline growth through personalized outreach and targeted campaigns.
  • Conduct market research and competitive analysis to identify emerging trends and inform business strategies.
  • Provide support to the sales team in pre-sales activities, including preparing presentations, coordinating product demos, and responding to RFPs.
  • Act as a liaison between sales, marketing, and product teams to ensure alignment on messaging and value propositions.
  • Assist in the creation and management of sales enablement materials to support prospect engagement and drive deal closure.
  • Conduct thorough research to identify potential company leads using various tools, databases, and market intelligence resources.
  • Analyze market trends, competitor activities, and industry developments to identify new business opportunities.
  • Update, manage, and maintain a comprehensive database of potential leads, ensuring all information is accurate and up to date.
  • Evaluate leads based on predefined criteria to determine their quality and potential fit with our products/services.
  • Engage with leads through initial outreach (emails, calls, etc.) to gather more information and qualify their interests and needs.
  • Document and track all interactions with leads, providing detailed notes and insights to the sales team.
  • Work closely with the marketing team to align lead generation efforts with marketing campaigns and strategies.
  • Collaborate with the sales team to understand their requirements and ensure a smooth handoff of qualified leads.
  • Provide feedback to the marketing team on the quality of leads and suggest improvements for lead generation strategies.
  • Generate regular reports on lead generation activities, including the number of leads identified, qualified, and passed to sales.
  • Analyze the effectiveness of different lead generation channels and tactics, providing recommendations for optimization.
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