The Business Development Rep's primary function is to drive business growth by managing inbound and outbound sales inquiries, converting qualified leads into customers, and partnering with the sales team to achieve revenue targets. This role proactively maximizes territory coverage and product support through phone, email, and digital channels, ensuring a steady pipeline of high-quality opportunities for the outside sales team. The representative will also conduct market research and gather competitive intelligence to uncover new business opportunities and inform strategic decision-making. Essential duties include contacting and responding to customers and prospects seeking material handling products and services, qualifying leads, researching new/expanding facilities to obtain appointments for sales reps, gathering information for CRM and market intelligence, making telephone sales calls for promotions, following up with customers/prospects, documenting information for sales managers/representatives, generating sales leads, maintaining accurate CRM data, presenting a positive company image, and taking responsibility for lead source evaluation, win/loss reporting, and sales analysis.
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Job Type
Full-time
Career Level
Entry Level
Education Level
Associate degree
Number of Employees
251-500 employees