Business Development Manager - Tulane University

LEARFIELD•New Orleans, LA

1d•Onsite

About The Position

Learfield is seeking a motivated and relationship-driven sales professional to join its growing sponsorship team, specifically for Tulane University. This role is ideal for someone who thrives in a collaborative environment and is excited to contribute to revenue growth through both renewals and new business. The Business Development Manager will manage existing client relationships and drive growth by actively building a new business pipeline. Responsibilities include the execution of partner agreements, from prospecting through renewal, and collaboration with internal teams and university stakeholders to deliver impactful campaigns that align with partner goals. Learfield is the leading media and technology company powering college athletics. Through its digital and physical platforms, Learfield owns and leverages a deep data set and relationships in the industry to drive revenue, growth, brand awareness, and fan engagement for brands, sports, and entertainment properties. With ties to over 1,200 collegiate institutions and over 12,000 local and national brand partners, Learfield’s presence in college sports and live events delivers influence and maximizes reach to target audiences. With data-based solutions for a 365-day, 24/7 fan experience, Learfield enables schools and brands to connect with fans through licensed merchandise, game ticketing, donor identification for athletic programs, exclusive custom content, innovative marketing initiatives, NIL solutions, and advanced digital platforms. Since 2008, it has served as title sponsor for the acclaimed Learfield Directors’ Cup, supporting athletic departments across all divisions. The company's people-first culture is the foundation of its business, reflecting its approach to building meaningful relationships with employees, partners, and fans. Learfield strives each day to deliver its mission statement and embody its core values.

Requirements

4+ years of sales experience with a focus on building and maintaining client relationships
Demonstrated ability to manage multiple priorities and meet/exceed sales goals
Strong communication and presentation skills with a customer-first approach
Comfort navigating CRM systems and working within a performance-driven sales environment
Ability to work evenings and weekends as needed for game days and events

Nice To Haves

Experience in sports sponsorship or media sales (radio, signage, social, digital, etc.)
Familiarity with marketing solutions that include digital and experiential assets
Bachelor’s degree from an accredited four-year college or university

Responsibilities

Meet and/or exceed assigned revenue goals by developing and selling integrated sponsorship packages
Manage a defined book of business, including full sales cycle ownership for renewals and new business deals
Build, present, and negotiate proposals across digital, social, broadcast, in-venue, and experiential platforms
Develop relationships with local, regional, and national partners to highlight the value of collegiate sponsorships
Build and maintain strong relationships with university partners, athletic department staff, and internal stakeholders—serving as a trusted and respected representative of both Learfield and the university
Collaborate with internal teams to execute partner deliverables in alignment with contract terms and brand standards
Maintain accurate records of sales activity and pipeline progress in CRM systems
Support the development of year-end recaps and participate in renewal planning discussions
Attend and contribute to game day operations and client hospitality events, including occasional nights and weekends
Stay informed on industry trends and best practices, brand activations, digital marketing tools, and emerging sponsorship platforms
Perform other related duties as required
Build and maintain strong relationships with university partners, athletic department staff, and internal stakeholders—serving as a trusted and respected representative of both Learfield and the university