Business Development Manager - New Products & Market
About The Position
The Business Development Manager-New Products & Market is responsible for the on-time, end-to-end implementation of growth initiatives for Aftermarket —from negotiations and closing business deals to planning, tracking, and executing key program launch activities. The individual will own the new business development pipeline and ensure agile execution aligned with the strategic plan. This position requires extensive industry knowledge, a strong understanding of market conditions and trends, familiarity with key customers, and the ability to build cross-functional relationships. This role must be capable of managing and driving the execution and implementation of ideas. Research and develop ideas for new products and services by evaluating customer needs, market demand and industry trends Evaluate business opportunities through a thorough idea assessment that includes market assessment, competitors, channel strategy, resource requirements, potential revenue opportunity, business financials and go-to market strategies. Create comprehensive business case for strategic opportunities by evaluating needs and goals, examining risks and potentials, ensure alignment with overall company strategic goals and by estimating timing and resource requirements for implementation. Set strategy for negotiation and take lead in the execution of partnerships and commercial agreements with outside companies. Lead as the primary business resource to ensure on time execution and implementation of new product strategies by working closely with Program Managers and with cross-functional counterparts (Sales, Finance, Supply Chain, Engineering, Quality, Distribution and Manufacturing) and providing market leadership to ensure success. Maintain and develop access to customer requirements and needs, supporting contract development and pricing strategies for Aftermarket, and executing competitive analysis, market research projects, and benchmarking. Develop processes to support new Business Development idea pipeline and execution. Evaluates business opportunities with a strong grasp of go-to-market strategies and commercial impact. Builds trust and influence across stakeholders; navigates matrix environments with ease.
Requirements
- Minimum Bachelor's Degree from an accredited institution
- Minimum five (5) years experience in product strategy, product marketing and/or business development in automotive aftermarket
- MBA
- Commercial Vehicle/Light Vehicle industry experience
Responsibilities
- on-time, end-to-end implementation of growth initiatives for Aftermarket —from negotiations and closing business deals to planning, tracking, and executing key program launch activities
- own the new business development pipeline and ensure agile execution aligned with the strategic plan
- Research and develop ideas for new products and services by evaluating customer needs, market demand and industry trends
- Evaluate business opportunities through a thorough idea assessment that includes market assessment, competitors, channel strategy, resource requirements, potential revenue opportunity, business financials and go-to market strategies.
- Create comprehensive business case for strategic opportunities by evaluating needs and goals, examining risks and potentials, ensure alignment with overall company strategic goals and by estimating timing and resource requirements for implementation.
- Set strategy for negotiation and take lead in the execution of partnerships and commercial agreements with outside companies.
- Lead as the primary business resource to ensure on time execution and implementation of new product strategies by working closely with Program Managers and with cross-functional counterparts (Sales, Finance, Supply Chain, Engineering, Quality, Distribution and Manufacturing) and providing market leadership to ensure success.
- Maintain and develop access to customer requirements and needs, supporting contract development and pricing strategies for Aftermarket, and executing competitive analysis, market research projects, and benchmarking.
- Develop processes to support new Business Development idea pipeline and execution.
- Evaluates business opportunities with a strong grasp of go-to-market strategies and commercial impact.
- Builds trust and influence across stakeholders; navigates matrix environments with ease.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Number of Employees
5,001-10,000 employees
