Business Analyst

Benelli USA Corp•Accokeek, MD

11d

About The Position

The Business Analyst is responsible for driving sales forecasting and delivering data-driven insights that support business performance. This role develops and maintains accurate sales forecasts, analyzes performance trends, and translates data into actionable recommendations. Working cross-functionally with inside sales, supply chain, and product management, the Business Analyst leverages historical sales data, market intelligence, and emerging trends to inform decision-making and optimize results. In this role, you have a strong foundation in data analysis and sales forecasting, along with excellent communication and organizational skills. You will collaborate closely with channel sales, product, and supply chain teams to ensure alignment, improve forecast accuracy, and support strategic planning.

Requirements

Proven experience in business analysis and sales forecasting
Strong analytical skills with meticulous attention to detail and accuracy
Expertise in Excel
Proficiency in JD Edwards or other ERP and Power BI
Excellent communication, teamwork, problem-solving, and presentation skills
Passion for the outdoors
Bachelor’s degree in business, Economics, Statistics, or a related field
3+ years’ experience
Regular and satisfactory attendance is required
Ability to work flexible and/or long hours when necessary
Ability to operate standard office equipment
Periodic domestic travel may be required

Responsibilities

Sales Forecast Integration: Develop & maintain base-level forecasts utilizing specific sales data & feedback from the channel managers around bulk orders, SMU product, promotions, events, and new product introductions
Collaborate with the supply chain team to discuss changes made to the forecast that could affect factory purchases
Work with the product management team to forecast new product introductions and discontinuations
Sales Analysis and Reporting: Generate reports on sales histories and assist in projecting monthly ship potential vs sales budget
Monthly review of model group sales performance & inventory vs sales budget, highlight gaps to plan, slow-selling SKU's, and report that information to channel managers & VP of Sales
Monitor performance of promotional activities and gauge their success
Continually communicate with channel managers to analyze new or potential sales that need to be integrated into the sales forecast
Align backorders with incoming inventory and break down model group performance by sales channel
Data Reporting and Tool Development: Develop new Power BI reporting based on internal & external sales needs
Improve data reporting processes for sales analysis
Collaboration and Communication: Work closely with the supply-chain team, including the director, manager, and analyst
Collaborate closely with channel managers for independent, national accounts, and specialty markets
Ensure high levels of communication with team members across the sales and supply-chain departments
Market Research and Analysis: Understand, clean, analyze, and summarize previous sales data by channel
Build on historical sales data for future predictions
Integrate general market trends with information provided by channel managers
Process Improvement: Continuously improving forecasting techniques, methodologies, and data analysis tools
Stay updated on industry trends and advancements in forecasting methodologies through continuing education and discussions with industry peers