Brand Marketer

Juicebox

About The Position

Juicebox is seeking a Brand Marketer to define and implement the company's brand identity across all touchpoints. This role involves building the core foundation of the Juicebox brand, including its beliefs, communication style, and visual expression, ensuring it reflects a premium standard in product, customer interaction, and published materials. It is a foundational position with high visibility and ownership, requiring close collaboration with marketing, sales, leadership, and external vendors to execute brand strategy through campaigns, content, and product storytelling. The Brand Marketer will be instrumental in shaping both the market's perception of Juicebox and the company's self-understanding.

Requirements

  • 3+ years of experience in brand marketing, design, creative strategy, or similar roles
  • Deep understanding of brand voice, positioning, and visual identity
  • Ability to operate both strategically and hands-on —equally comfortable defining direction and executing details
  • Strong cross-functional communication and stakeholder management skills
  • Experience working in fast-paced, high-growth environments

Responsibilities

  • Audit and deeply understand the current Juicebox brand: how it shows up internally and externally
  • Define what Juicebox stands for: our positioning, narrative, and brand principles
  • Establish a clear, distinct brand voice, visuals, and tone that scales across channels
  • Partner with content marketing to shape high-quality content (video, thought leadership, campaigns)
  • Work with GTM and sales teams to ensure brand shows up clearly in how we sell and communicate
  • Translate brand strategy into execution across marketing channels and influencer / partnership campaigns
  • Align stakeholders around a unified brand direction and ensure adoption across teams
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